Award-winning Case Study For Wincafe 韋恩咖啡 By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Wincafe 韋恩咖啡”, or large enterprises, they have established a Facebook page for advertising and promotion. “Wincafe 韋恩咖啡” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Wincafe 韋恩咖啡” through the method of adspy!

Wincafe 韋恩咖啡 Facebook ad Introduction by ad spy method

“Wincafe 韋恩咖啡” introduction:

“Wincafe 韋恩咖啡” Facebook ads last run:2020-02-20 20:52:50

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Wincafe 韋恩咖啡” ads data to help “Wincafe 韋恩咖啡” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Wincafe 韋恩咖啡”. In this report, we analyze in detail the best ad cases of “Wincafe 韋恩咖啡”.

Wincafe 韋恩咖啡 Top3 Ads Case Study:

Advertisers Wincafe 韋恩咖啡 Wincafe 韋恩咖啡 Wincafe 韋恩咖啡
Ad title Wincafe 韋恩咖啡 留下你的提神妙招! Wincafe 韋恩咖啡
Ad text <你的腦袋有(洞)動物>心理測驗開跑囉✊ 記得測驗前喝罐韋恩,先登錄發票抽iPad Pro! 獎項眾多!快來參加~ 【8/30前登錄韋恩咖啡購買發票-抽多項好禮】 ⭕「11吋iPad Pro ...  撐不住?交給特濃韋恩 醒著,才能繼續追夢
Ad format Carousel Video Image
Categories other other Food & Beverage Company
Duration 6 days 1 days 35 days
Like 118 0 8

Wincafe 韋恩咖啡 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Wincafe 韋恩咖啡” top 3 ads are: Carousel,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Wincafe 韋恩咖啡” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Wincafe 韋恩咖啡” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Wincafe 韋恩咖啡 留下你的提神妙招! Wincafe 韋恩咖啡
Ad text  <你的腦袋有(洞)動物>心理測驗開跑囉✊ 記得測驗前喝罐韋恩,先登錄發票抽iPad Pro! 獎項眾多!快來參加~ 【8/30前登錄韋恩咖啡購買發票-抽多項好禮】 ⭕「11吋iPad Pro ...    撐不住?交給特濃韋恩 醒著,才能繼續追夢
Ad type  other  other  other
Ad word count 230  0  20

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Wincafe 韋恩咖啡”, the text type used is other to obtain the best ad performance. “Wincafe 韋恩咖啡” can use this copy style more. On the other hand, “Wincafe 韋恩咖啡” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Wincafe 韋恩咖啡” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Wincafe 韋恩咖啡” are:LEARN_MORE,N/A,LIKE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Wincafe 韋恩咖啡” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Wincafe 韋恩咖啡” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Wincafe 韋恩咖啡” top 3 ads schedules are: 6 days,1 days, and 35 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Wincafe 韋恩咖啡”‘s top 1 ad duration is 6 days. Every advertisement has a life cycle.
“Wincafe 韋恩咖啡” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Wincafe 韋恩咖啡” ad case study report

If you want to check the best ad case study of other advertisers related to “Wincafe 韋恩咖啡”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Wincafe 韋恩咖啡”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.