Award-winning Case Study For Whow - Festival de Inovação By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Whow - Festival de Inovação”, or large enterprises, they have established a Facebook page for advertising and promotion. “Whow - Festival de Inovação” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Whow - Festival de Inovação” through the method of adspy!

Whow - Festival de Inovação Facebook ad Introduction by ad spy method

“Whow - Festival de Inovação” introduction:O Whow! Festival de Inovação traz tudo o que é preciso para inspirar, agregar, inovar, criar, gerar, disseminar, incentivar novos pensamentos, projetos, sentimentos, prospectos, Novas visões, novas missões, novas dimensões.

“Whow - Festival de Inovação” Facebook ads last run:2020-02-17 05:24:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Whow - Festival de Inovação” ads data to help “Whow - Festival de Inovação” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Whow - Festival de Inovação”. In this report, we analyze in detail the best ad cases of “Whow - Festival de Inovação”.

Whow - Festival de Inovação Top3 Ads Case Study:

Advertisers Whow - Festival de Inovação Whow - Festival de Inovação Whow - Festival de Inovação
Ad title Whow! Festival de Inovação 2019 Whow - Festival de Inovação Whow - Festival de Inovação
Ad text Você sabia que o Brasil está em 45° posição no ranking de países mais inovadores da Bloomberg Inn... Assim como mais de 30 outras empresas pioneiras, a Cabify, conhecida por oferecer serviço de tran... O Whow!, maior festival de inovação para negócios do País, vai transformar o seu business em apen...
Ad format Image Image Image
Categories other Festival Festival
Duration 3 days 1 days 1 days
Like 82 0 0

Whow - Festival de Inovação Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Whow - Festival de Inovação” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Whow - Festival de Inovação” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Whow - Festival de Inovação” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Whow! Festival de Inovação 2019 Whow - Festival de Inovação Whow - Festival de Inovação
Ad text  Você sabia que o Brasil está em 45° posição no ranking de países mais inovadores da Bloomberg Inn...  Assim como mais de 30 outras empresas pioneiras, a Cabify, conhecida por oferecer serviço de tran...  O Whow!, maior festival de inovação para negócios do País, vai transformar o seu business em apen...
Ad type  other  other  other
Ad word count 297  393  441

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Whow - Festival de Inovação”, the text type used is other to obtain the best ad performance. “Whow - Festival de Inovação” can use this copy style more. On the other hand, “Whow - Festival de Inovação” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Whow - Festival de Inovação” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Whow - Festival de Inovação” are:LEARN_MORE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Whow - Festival de Inovação” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Whow - Festival de Inovação” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Whow - Festival de Inovação” top 3 ads schedules are: 3 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Whow - Festival de Inovação”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Whow - Festival de Inovação” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Whow - Festival de Inovação” ad case study report

If you want to check the best ad case study of other advertisers related to “Whow - Festival de Inovação”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Whow - Festival de Inovação”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.