Award-winning Case Study For WePower - Green Energy Network By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “WePower - Green Energy Network”, or large enterprises, they have established a Facebook page for advertising and promotion. “WePower - Green Energy Network” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “WePower - Green Energy Network” through the method of adspy!

WePower - Green Energy Network Facebook ad Introduction by ad spy method

“WePower - Green Energy Network” introduction:WePower is a blockchain-based green energy financing and trading network. It deploys smart contracts and enables its participants to invest and finance green energy projects as well as acquire green energy in an efficient, secure and transparent way.

“WePower - Green Energy Network” Facebook ads last run:2020-02-21 20:44:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “WePower - Green Energy Network” ads data to help “WePower - Green Energy Network” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “WePower - Green Energy Network”. In this report, we analyze in detail the best ad cases of “WePower - Green Energy Network”.

WePower - Green Energy Network Top3 Ads Case Study:

Advertisers WePower - Green Energy Network WePower - Green Energy Network WePower - Green Energy Network
Ad title Joining WePower as Chief Information Security Officer WePower - Green Energy Network What’s hot in WePower: July — August and what’s waiting ahead
Ad text We’re excited and honoured to introduce our newest team member! Michael John joins #WePower as Ch... #WePower has gained some powerful insights from tokenising energy data thanks to our unique pilot... Happy Monday! Find out what's hot in #WePower from our co-founder Arturas's blog update mapping t...
CTA type N/A N/A N/A
Ad format Image Image Image
Categories Energy Company Energy Company Energy Company
Duration 1 days 4 days 5 days
Like 1613 306 95

WePower - Green Energy Network Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “WePower - Green Energy Network” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“WePower - Green Energy Network” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “WePower - Green Energy Network” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Joining WePower as Chief Information Security Officer WePower - Green Energy Network What’s hot in WePower: July — August and what’s waiting ahead
Ad text  We’re excited and honoured to introduce our newest team member! Michael John joins #WePower as Ch...  #WePower has gained some powerful insights from tokenising energy data thanks to our unique pilot...  Happy Monday! Find out what's hot in #WePower from our co-founder Arturas's blog update mapping t...
Ad type  other  other  other
Ad word count 267  189  202

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “WePower - Green Energy Network”, the text type used is other to obtain the best ad performance. “WePower - Green Energy Network” can use this copy style more. On the other hand, “WePower - Green Energy Network” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “WePower - Green Energy Network” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “WePower - Green Energy Network” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “WePower - Green Energy Network” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “WePower - Green Energy Network” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “WePower - Green Energy Network” top 3 ads schedules are: 1 days,4 days, and 5 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “WePower - Green Energy Network”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“WePower - Green Energy Network” should put ads in the best time period, so that ads get the most value in a limited time.

Related “WePower - Green Energy Network” ad case study report

If you want to check the best ad case study of other advertisers related to “WePower - Green Energy Network”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “WePower - Green Energy Network”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.