Award-winning Case Study For Weekend Box Club By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Weekend Box Club”, or large enterprises, they have established a Facebook page for advertising and promotion. “Weekend Box Club” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Weekend Box Club” through the method of adspy!

Weekend Box Club Facebook ad Introduction by ad spy method

“Weekend Box Club” introduction:Weekend Box delivers creative and fun activities by post for children aged 3-8. Activities include something to Make, Bake, Explore and More! Twitter: @WeekendBoxClub Website: www.weekendboxclub.com

“Weekend Box Club” Facebook ads last run:2020-02-22 06:14:19

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Weekend Box Club” ads data to help “Weekend Box Club” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Weekend Box Club”. In this report, we analyze in detail the best ad cases of “Weekend Box Club”.

Weekend Box Club Top3 Ads Case Study:

 1st2nd3rd
Advertisers Weekend Box Club Weekend Box Club Weekend Box Club
Ad title Try your 1st box for FREE (£1 P&P) offer ends soon! 1st 2 boxes HALF PRICE Try your 1st box for FREE (£1 P&P) offer ends soon!
Ad text Inspire and excite your children in making, baking, exploring and more with a personalised activi... Amazing activity boxes for fun-filled weekends (for children aged 3-6) as featured on Simon Mayo’... Inspire and excite your children in making, baking, exploring and more with a personalised activi...
CTA type SIGN_UP N/A SIGN_UP
Ad format Image Image Image
Categories Product/Service Product/Service Product/Service
Duration 37 days 19 days 46 days
Like 1 0 1

Weekend Box Club Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Weekend Box Club” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Weekend Box Club” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Weekend Box Club” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Try your 1st box for FREE (£1 P&P) offer ends soon! 1st 2 boxes HALF PRICE Try your 1st box for FREE (£1 P&P) offer ends soon!
Ad text  Inspire and excite your children in making, baking, exploring and more with a personalised activi...  Amazing activity boxes for fun-filled weekends (for children aged 3-6) as featured on Simon Mayo’...  Inspire and excite your children in making, baking, exploring and more with a personalised activi...
Ad type  other  other  other
Ad word count 130  115  130

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Weekend Box Club”, the text type used is other to obtain the best ad performance. “Weekend Box Club” can use this copy style more. On the other hand, “Weekend Box Club” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Weekend Box Club” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Weekend Box Club” are:SIGN_UP,N/A,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Weekend Box Club” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Weekend Box Club” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Weekend Box Club” top 3 ads schedules are: 37 days,19 days, and 46 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Weekend Box Club”‘s top 1 ad duration is 37 days. Every advertisement has a life cycle.
“Weekend Box Club” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Weekend Box Club” ad case study report

If you want to check the best ad case study of other advertisers related to “Weekend Box Club”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Weekend Box Club”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.