Award-winning Case Study For Wayland Games Limited By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Wayland Games Limited”, or large enterprises, they have established a Facebook page for advertising and promotion. “Wayland Games Limited” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Wayland Games Limited” through the method of adspy!

Wayland Games Limited Facebook ad Introduction by ad spy method

“Wayland Games Limited” introduction:Wayland Games is Europe's largest online retailer of Hobby and Wargames products. We are committed to good service, low prices and bringing you the best in gaming.You can visit our website here

“Wayland Games Limited” Facebook ads last run:2020-02-17 08:48:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Wayland Games Limited” ads data to help “Wayland Games Limited” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Wayland Games Limited”. In this report, we analyze in detail the best ad cases of “Wayland Games Limited”.

Wayland Games Limited Top3 Ads Case Study:

Advertisers Wayland Games Limited Wayland Games Limited Wayland Games Limited
Ad title Wayland Games Limited USAriadna Army Pack by Corvus Belli Endless Spells: Flesh-Eater Courts by Games Workshop
Ad text  Want To Pick Up The Latest Infinty Releases? 
Ad format Carousel Carousel Carousel
Categories other other other
Duration 4 days 97 days 57 days
Like 0 0 0

Wayland Games Limited Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Wayland Games Limited” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Wayland Games Limited” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Wayland Games Limited” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Wayland Games Limited USAriadna Army Pack by Corvus Belli Endless Spells: Flesh-Eater Courts by Games Workshop
Ad text    Want To Pick Up The Latest Infinty Releases?  
Ad type  other  other  other
Ad word count 0  44  0

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Wayland Games Limited”, the text type used is other to obtain the best ad performance. “Wayland Games Limited” can use this copy style more. On the other hand, “Wayland Games Limited” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Wayland Games Limited” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Wayland Games Limited” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Wayland Games Limited” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Wayland Games Limited” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Wayland Games Limited” top 3 ads schedules are: 4 days,97 days, and 57 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Wayland Games Limited”‘s top 1 ad duration is 4 days. Every advertisement has a life cycle.
“Wayland Games Limited” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Wayland Games Limited” ad case study report

If you want to check the best ad case study of other advertisers related to “Wayland Games Limited”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Wayland Games Limited”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.