Award-winning Case Study For Water Babies By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Water Babies”, or large enterprises, they have established a Facebook page for advertising and promotion. “Water Babies” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Water Babies” through the method of adspy!

Water Babies Facebook ad Introduction by ad spy method

“Water Babies” introduction:We have pools in York, Harrogate, Ripon and Boroughbridge. For more information please contact us by phone or email us at littlefish@waterbabies.co.uk

“Water Babies” Facebook ads last run:2020-02-24 14:28:13

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Water Babies” ads data to help “Water Babies” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Water Babies”. In this report, we analyze in detail the best ad cases of “Water Babies”.

Water Babies Top3 Ads Case Study:

 1st2nd3rd
Advertisers Water Babies Water Babies Water Babies
Ad title Photos from Water Babies's post Photos from Water Babies's post Water Babies
Ad text ☀️Summer at our New Pool!!! 🧒Willow Lodge, Bubwith We are so excited to be starting classes ... ☀️Summer Term Book Now!☀️ Saturdays @ Robert Wilkinson, York Our Summer Term starts in less than... Summer Term - Final Spaces Harrogate - Babies & Toddlers With less than two weeks until the star...
CTA type MESSAGE_PAGE MESSAGE_PAGE MESSAGE_PAGE
Ad format Carousel Carousel Video
Categories Swimming Instructor Swimming Instructor Swimming Instructor
Duration 1 days 1 days 1 days
Like 2 1 2

Water Babies Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Water Babies” top 3 ads are: Carousel,Carousel, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Water Babies” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Water Babies” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Photos from Water Babies's post Photos from Water Babies's post Water Babies
Ad text  ☀️Summer at our New Pool!!! 🧒Willow Lodge, Bubwith We are so excited to be starting classes ...  ☀️Summer Term Book Now!☀️ Saturdays @ Robert Wilkinson, York Our Summer Term starts in less than...  Summer Term - Final Spaces Harrogate - Babies & Toddlers With less than two weeks until the star...
Ad type  other  other  other
Ad word count 287  435  814

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Water Babies”, the text type used is other to obtain the best ad performance. “Water Babies” can use this copy style more. On the other hand, “Water Babies” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Water Babies” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Water Babies” are:MESSAGE_PAGE,MESSAGE_PAGE,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Water Babies” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Water Babies” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Water Babies” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Water Babies”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Water Babies” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Water Babies” ad case study report

If you want to check the best ad case study of other advertisers related to “Water Babies”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Water Babies”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.