Award-winning Case Study For Washington Life Center - Council on Aging By Adspy - BigSpy

bigspy

Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Washington Life Center - Council on Aging”, or large enterprises, they have established a Facebook page for advertising and promotion. “Washington Life Center - Council on Aging” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Washington Life Center - Council on Aging” through the method of adspy!

Washington Life Center - Council on Aging Facebook ad Introduction by ad spy method

“Washington Life Center - Council on Aging” introduction:Washington Life Center offers a variety of enjoyable programs and activities geared for today's active, mobile "baby boomers" and Seniors.

“Washington Life Center - Council on Aging” Facebook ads last run:2020-02-20 22:28:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Washington Life Center - Council on Aging” ads data to help “Washington Life Center - Council on Aging” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Washington Life Center - Council on Aging”. In this report, we analyze in detail the best ad cases of “Washington Life Center - Council on Aging”.

Washington Life Center - Council on Aging Top3 Ads Case Study:

 1st2nd3rd
Advertisers Washington Life Center - Council on Aging Washington Life Center - Council on Aging Washington Life Center - Council on Aging
Ad title Blessing of the Bikes/Poker Run Blessing of the Bikes/Poker Run Could you survive off the land for 66 days? Find out how.
Ad text Kick off the Riding season with this great ride around St. Clair County! Kick off the Riding season with this great ride around St. Clair County. This Rain or Shine event... Learn Survival techniques that could save yours or anothers life. David McIntyre shares his exper...
CTA type EVENT_RSVP EVENT_RSVP BUY_TICKETS
Ad format Image Image Image
Categories Nonprofit Organization Nonprofit Organization Nonprofit Organization
Duration 1 days 1 days 2 days
Like 15 5 3

Washington Life Center - Council on Aging Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Washington Life Center - Council on Aging” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Washington Life Center - Council on Aging” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Washington Life Center - Council on Aging” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Blessing of the Bikes/Poker Run Blessing of the Bikes/Poker Run Could you survive off the land for 66 days? Find out how.
Ad text  Kick off the Riding season with this great ride around St. Clair County!  Kick off the Riding season with this great ride around St. Clair County. This Rain or Shine event...  Learn Survival techniques that could save yours or anothers life. David McIntyre shares his exper...
Ad type  other  other  other
Ad word count 72  465  244

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Washington Life Center - Council on Aging”, the text type used is other to obtain the best ad performance. “Washington Life Center - Council on Aging” can use this copy style more. On the other hand, “Washington Life Center - Council on Aging” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Washington Life Center - Council on Aging” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Washington Life Center - Council on Aging” are:EVENT_RSVP,EVENT_RSVP,BUY_TICKETS.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “EVENT_RSVP” help “Washington Life Center - Council on Aging” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Washington Life Center - Council on Aging” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Washington Life Center - Council on Aging” top 3 ads schedules are: 1 days,1 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Washington Life Center - Council on Aging”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Washington Life Center - Council on Aging” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Washington Life Center - Council on Aging” ad case study report

If you want to check the best ad case study of other advertisers related to “Washington Life Center - Council on Aging”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Washington Life Center - Council on Aging”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.