Award-winning Case Study For Warner Music NZ By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Warner Music NZ”, or large enterprises, they have established a Facebook page for advertising and promotion. “Warner Music NZ” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Warner Music NZ” through the method of adspy!

Warner Music NZ Facebook ad Introduction by ad spy method

“Warner Music NZ” introduction:Welcome to Warner Music NZ! Here you'll find the latest releases, competitions and information from your favourite artists. Become a fan now! Click 'Like' at the top of the page

“Warner Music NZ” Facebook ads last run:2020-02-17 07:28:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Warner Music NZ” ads data to help “Warner Music NZ” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Warner Music NZ”. In this report, we analyze in detail the best ad cases of “Warner Music NZ”.

Warner Music NZ Top3 Ads Case Study:

 1st2nd3rd
Advertisers Warner Music NZ Warner Music NZ Warner Music NZ
Ad title WIN A DUA LIPA MERCH PACK WATCH MAHALIA PERFORM 'WHAT YOU DID' LIVE AT ROUNDHEAD STUDIOS WIN A DOUBLE PASS TO BIRDS OF PREY
Ad text Dua up your life! 🤩 Look what Mahalia Music did ‼️ Want to go to the movies on us!?
CTA type N/A N/A N/A
Ad format Image Image Image
Categories other other other
Duration 6 days 1 days 1 days
Like 101 55 152

Warner Music NZ Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Warner Music NZ” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Warner Music NZ” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Warner Music NZ” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title WIN A DUA LIPA MERCH PACK WATCH MAHALIA PERFORM 'WHAT YOU DID' LIVE AT ROUNDHEAD STUDIOS WIN A DOUBLE PASS TO BIRDS OF PREY
Ad text  Dua up your life! 🤩  Look what Mahalia Music did ‼️  Want to go to the movies on us!?
Ad type  other  other  other
Ad word count 19  30  32

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Warner Music NZ”, the text type used is other to obtain the best ad performance. “Warner Music NZ” can use this copy style more. On the other hand, “Warner Music NZ” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Warner Music NZ” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Warner Music NZ” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Warner Music NZ” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Warner Music NZ” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Warner Music NZ” top 3 ads schedules are: 6 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Warner Music NZ”‘s top 1 ad duration is 6 days. Every advertisement has a life cycle.
“Warner Music NZ” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Warner Music NZ” ad case study report

If you want to check the best ad case study of other advertisers related to “Warner Music NZ”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Warner Music NZ”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.