Award-winning Case Study For War Dragons By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “War Dragons”, or large enterprises, they have established a Facebook page for advertising and promotion. “War Dragons” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “War Dragons” through the method of adspy!

War Dragons Facebook ad Introduction by ad spy method

“War Dragons” introduction:Control the ultimate dragon army in this 3D real-time strategy game. Join a guild, help your friends launch attacks, and hold off enemy raids in real time!

“War Dragons” Facebook ads last run:2019-10-02 17:12:07

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “War Dragons” ads data to help “War Dragons” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “War Dragons”. In this report, we analyze in detail the best ad cases of “War Dragons”.

War Dragons Top3 Ads Case Study:

Advertisers War Dragons War Dragons War Dragons
Ad title Command an army of fire Command an army of fire For the dragons!
Ad text Unleash the ultimate dragon army and rule the kingdom! Unleash the power of the ultimate dragon army and rule the kingdom! In the battle of dragons, you either win or you die
Ad format Image Image Image
Categories other other Video Game
Duration 1 days 1 days 1 days
Like 29 45 0

War Dragons Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “War Dragons” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“War Dragons” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “War Dragons” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Command an army of fire Command an army of fire For the dragons!
Ad text  Unleash the ultimate dragon army and rule the kingdom!  Unleash the power of the ultimate dragon army and rule the kingdom!  In the battle of dragons, you either win or you die
Ad type  other  other  other
Ad word count 54  67  52

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “War Dragons”, the text type used is other to obtain the best ad performance. “War Dragons” can use this copy style more. On the other hand, “War Dragons” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “War Dragons” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “War Dragons” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “War Dragons” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “War Dragons” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “War Dragons”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“War Dragons” should put ads in the best time period, so that ads get the most value in a limited time.

Related “War Dragons” ad case study report

If you want to check the best ad case study of other advertisers related to “War Dragons”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “War Dragons”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.