Award-winning Case Study For Volkswagen Group - Culture By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Volkswagen Group - Culture”, or large enterprises, they have established a Facebook page for advertising and promotion. “Volkswagen Group - Culture” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Volkswagen Group - Culture” through the method of adspy!

Volkswagen Group - Culture Facebook ad Introduction by ad spy method

“Volkswagen Group - Culture” introduction:Welcome! We are Volkswagen Group Culture. We enable and support a broad range of cultural initiatives, to make culture and arts accessible for everyone.

“Volkswagen Group - Culture” Facebook ads last run:2020-02-20 20:58:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Volkswagen Group - Culture” ads data to help “Volkswagen Group - Culture” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Volkswagen Group - Culture”. In this report, we analyze in detail the best ad cases of “Volkswagen Group - Culture”.

Volkswagen Group - Culture Top3 Ads Case Study:

Advertisers Volkswagen Group - Culture Volkswagen Group - Culture Volkswagen Group - Culture
Ad title Volkswagen Group - Culture Lang Lang gave us an interview – without saying a word! Photos from Volkswagen Group - Culture's post
Ad text Ever wondered what our future could sound like? We have, and asked industry experts in sound desi...  Introducing: Our current VW Fellows from Berlin, Wolfsburg and New York! This is Jenny Dirksen f...
CTA type N/A N/A N/A
Ad format Video Video Carousel
Categories other other Company
Duration 1 days 1 days 1 days
Like 14 0 1834

Volkswagen Group - Culture Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Volkswagen Group - Culture” top 3 ads are: Video,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Volkswagen Group - Culture” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Volkswagen Group - Culture” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Volkswagen Group - Culture Lang Lang gave us an interview – without saying a word! Photos from Volkswagen Group - Culture's post
Ad text  Ever wondered what our future could sound like? We have, and asked industry experts in sound desi...    Introducing: Our current VW Fellows from Berlin, Wolfsburg and New York! This is Jenny Dirksen f...
Ad type  other  other  other
Ad word count 125  0  274

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Volkswagen Group - Culture”, the text type used is other to obtain the best ad performance. “Volkswagen Group - Culture” can use this copy style more. On the other hand, “Volkswagen Group - Culture” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Volkswagen Group - Culture” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Volkswagen Group - Culture” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Volkswagen Group - Culture” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Volkswagen Group - Culture” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Volkswagen Group - Culture” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Volkswagen Group - Culture”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Volkswagen Group - Culture” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Volkswagen Group - Culture” ad case study report

If you want to check the best ad case study of other advertisers related to “Volkswagen Group - Culture”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Volkswagen Group - Culture”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.