Award-winning Case Study For Vogue Thailand By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Vogue Thailand”, or large enterprises, they have established a Facebook page for advertising and promotion. “Vogue Thailand” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Vogue Thailand” through the method of adspy!

Vogue Thailand Facebook ad Introduction by ad spy method

“Vogue Thailand” introduction:Thai edition of Vogue by Condé Nast includes fashion & beauty news, runway coverage, celebrities and lifestyle

“Vogue Thailand” Facebook ads last run:2020-02-17 06:24:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Vogue Thailand” ads data to help “Vogue Thailand” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Vogue Thailand”. In this report, we analyze in detail the best ad cases of “Vogue Thailand”.

Vogue Thailand Top3 Ads Case Study:

Advertisers Vogue Thailand Vogue Thailand Vogue Thailand
Ad title เผยโฉมลูกเขย Bill Gates ตัวจริง เมื่อ Jennifer Gates ประกาศหมั้นอย่างเป็นทางการแล้ว เผยความโก้และเท่ผ่านไฟน์จิวเวลรีชั้นยอดอย่าง COCO CRUSH ไม่ต้องออกไปซื้อด้านนอกให้วุ่นวาย เพราะตอนนี้กาแฟสดจากเมล็ดบดทำได้ง่ายๆ ที่บ้านแล้ว
Ad text คุณสมบัติแบบไหนกันถึงมัดใจลูกสาวมหาเศรษฐีได้อยู่หมัด สไตลิ่งลุคให้โก้และเท่ด้วย COCO CRUSH ใครว่าการหากาแฟสดทานเป็นเรื่องยาก
CTA type N/A N/A N/A
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 1033 10444 2447

Vogue Thailand Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Vogue Thailand” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Vogue Thailand” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Vogue Thailand” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title เผยโฉมลูกเขย Bill Gates ตัวจริง เมื่อ Jennifer Gates ประกาศหมั้นอย่างเป็นทางการแล้ว เผยความโก้และเท่ผ่านไฟน์จิวเวลรีชั้นยอดอย่าง COCO CRUSH ไม่ต้องออกไปซื้อด้านนอกให้วุ่นวาย เพราะตอนนี้กาแฟสดจากเมล็ดบดทำได้ง่ายๆ ที่บ้านแล้ว
Ad text  คุณสมบัติแบบไหนกันถึงมัดใจลูกสาวมหาเศรษฐีได้อยู่หมัด  สไตลิ่งลุคให้โก้และเท่ด้วย COCO CRUSH  ใครว่าการหากาแฟสดทานเป็นเรื่องยาก
Ad type  other  other  other
Ad word count 52  37  33

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Vogue Thailand”, the text type used is other to obtain the best ad performance. “Vogue Thailand” can use this copy style more. On the other hand, “Vogue Thailand” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Vogue Thailand” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Vogue Thailand” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Vogue Thailand” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Vogue Thailand” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Vogue Thailand” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Vogue Thailand”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Vogue Thailand” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Vogue Thailand” ad case study report

If you want to check the best ad case study of other advertisers related to “Vogue Thailand”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Vogue Thailand”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.