Award-winning Case Study For Vodafone España By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Vodafone España”, or large enterprises, they have established a Facebook page for advertising and promotion. “Vodafone España” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Vodafone España” through the method of adspy!

Vodafone España Facebook ad Introduction by ad spy method

“Vodafone España” introduction:¡Hola! ¿Necesitas ayuda para disfrutar al máximo de tus servicios Vodafone? ¿Quieres conocer nuestras ofertas? ¡Has llegado al lugar adecuado! ?

“Vodafone España” Facebook ads last run:2020-01-24 18:25:21

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Vodafone España” ads data to help “Vodafone España” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Vodafone España”. In this report, we analyze in detail the best ad cases of “Vodafone España”.

Vodafone España Top3 Ads Case Study:

Advertisers Vodafone España Vodafone España Vodafone España
Ad title Fibra y 2 líneas móviles V-Pet by Vodafone #MiércoYES a la vista
Ad text ¡Un Ilimitable no es imitable! Datos ilimitados ♾️ , una línea móvil adicional, Fibra 100Mbps , y... La tranquilidad de saber dónde y qué tal está tu mejor amigo. Monitoriza su actividad diaria y re... Cada vez queda menos para un #MiércoYES que tendrás que ver para creer. ¿Estás preparado?
Ad format Image Carousel Video
Categories other other other
Duration 4 days 1 days 1 days
Like 525 60 97

Vodafone España Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Vodafone España” top 3 ads are: Image,Carousel, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Vodafone España” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Vodafone España” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Fibra y 2 líneas móviles V-Pet by Vodafone #MiércoYES a la vista
Ad text  ¡Un Ilimitable no es imitable! Datos ilimitados ♾️ , una línea móvil adicional, Fibra 100Mbps , y...  La tranquilidad de saber dónde y qué tal está tu mejor amigo. Monitoriza su actividad diaria y re...  Cada vez queda menos para un #MiércoYES que tendrás que ver para creer. ¿Estás preparado?
Ad type  other  other  other
Ad word count 234  223  89

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Vodafone España”, the text type used is other to obtain the best ad performance. “Vodafone España” can use this copy style more. On the other hand, “Vodafone España” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Vodafone España” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Vodafone España” are:LEARN_MORE,SHOP_NOW,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Vodafone España” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Vodafone España” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Vodafone España” top 3 ads schedules are: 4 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Vodafone España”‘s top 1 ad duration is 4 days. Every advertisement has a life cycle.
“Vodafone España” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Vodafone España” ad case study report

If you want to check the best ad case study of other advertisers related to “Vodafone España”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Vodafone España”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.