Award-winning Case Study For Viu Malaysia By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Viu Malaysia”, or large enterprises, they have established a Facebook page for advertising and promotion. “Viu Malaysia” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Viu Malaysia” through the method of adspy!

Viu Malaysia Facebook ad Introduction by ad spy method

“Viu Malaysia” introduction:Stream the best of Asian entertainment. This is #UrWay2Viu the best of Korean, Bollywood, Chinese, Malaysian, Indonesian and more.

“Viu Malaysia” Facebook ads last run:2020-02-17 04:20:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Viu Malaysia” ads data to help “Viu Malaysia” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Viu Malaysia”. In this report, we analyze in detail the best ad cases of “Viu Malaysia”.

Viu Malaysia Top3 Ads Case Study:

 1st2nd3rd
Advertisers Viu Malaysia Viu Malaysia Viu Malaysia
Ad title Hanya dengan 1 letupan boleh melayang nyawa! HOT offer: Buy 2 Get 1 Free! HOT offer: Buy 2 Get 1 Free!
Ad text Langgan dan layan 'Tell Me What u Saw' hanya di Viu! Get this awesome deal through Google now! Get this awesome deal through Google now!
CTA type WATCH_MORE LEARN_MORE LEARN_MORE
Ad format Image Video Video
Categories other other other
Duration 3 days 27 days 1 days
Like 1942 5011 1520

Viu Malaysia Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Viu Malaysia” top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Viu Malaysia” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Viu Malaysia” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Hanya dengan 1 letupan boleh melayang nyawa! HOT offer: Buy 2 Get 1 Free! HOT offer: Buy 2 Get 1 Free!
Ad text  Langgan dan layan 'Tell Me What u Saw' hanya di Viu!  Get this awesome deal through Google now!  Get this awesome deal through Google now!
Ad type  other  other  other
Ad word count 52  41  41

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Viu Malaysia”, the text type used is other to obtain the best ad performance. “Viu Malaysia” can use this copy style more. On the other hand, “Viu Malaysia” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Viu Malaysia” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Viu Malaysia” are:WATCH_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “WATCH_MORE” help “Viu Malaysia” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Viu Malaysia” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Viu Malaysia” top 3 ads schedules are: 3 days,27 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Viu Malaysia”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Viu Malaysia” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Viu Malaysia” ad case study report

If you want to check the best ad case study of other advertisers related to “Viu Malaysia”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Viu Malaysia”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.