Award-winning Case Study For Virgin Media Ireland By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Virgin Media Ireland”, or large enterprises, they have established a Facebook page for advertising and promotion. “Virgin Media Ireland” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Virgin Media Ireland” through the method of adspy!

Virgin Media Ireland Facebook ad Introduction by ad spy method

“Virgin Media Ireland” introduction:Welcome to Virgin Media Ireland's official Facebook page. Feel free to ask us any questions and join in the conversation.

“Virgin Media Ireland” Facebook ads last run:2020-02-12 04:23:54

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Virgin Media Ireland” ads data to help “Virgin Media Ireland” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Virgin Media Ireland”. In this report, we analyze in detail the best ad cases of “Virgin Media Ireland”.

Virgin Media Ireland Top3 Ads Case Study:

Advertisers Virgin Media Ireland Virgin Media Ireland Virgin Media Ireland
Ad title Virgin Media Ireland Virgin Media Ireland Virgin Media Ireland
Ad text Discover the talent and creativity of Irish film at #VMDIFF20.  We're giving away two tickets to the Virgin Media Gala, Calm With Horses, at this years #VMDIFF20... PSSSSSST! Our amazing offers are still available but they won't hang around forever!
Ad format Carousel Image Carousel
Categories other other other
Duration 1 days 1 days 1 days
Like 6 124 11

Virgin Media Ireland Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Virgin Media Ireland” top 3 ads are: Carousel,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Virgin Media Ireland” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Virgin Media Ireland” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Virgin Media Ireland Virgin Media Ireland Virgin Media Ireland
Ad text  Discover the talent and creativity of Irish film at #VMDIFF20.  We're giving away two tickets to the Virgin Media Gala, Calm With Horses, at this years #VMDIFF20...  PSSSSSST! Our amazing offers are still available but they won't hang around forever!
Ad type  other  other  other
Ad word count 63  180  85

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Virgin Media Ireland”, the text type used is other to obtain the best ad performance. “Virgin Media Ireland” can use this copy style more. On the other hand, “Virgin Media Ireland” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Virgin Media Ireland” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Virgin Media Ireland” are:LEARN_MORE,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Virgin Media Ireland” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Virgin Media Ireland” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Virgin Media Ireland” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Virgin Media Ireland”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Virgin Media Ireland” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Virgin Media Ireland” ad case study report

If you want to check the best ad case study of other advertisers related to “Virgin Media Ireland”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Virgin Media Ireland”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.