Award-winning Case Study For Vietnam Veterans Memorial Fund By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Vietnam Veterans Memorial Fund”, or large enterprises, they have established a Facebook page for advertising and promotion. “Vietnam Veterans Memorial Fund” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Vietnam Veterans Memorial Fund” through the method of adspy!

Vietnam Veterans Memorial Fund Facebook ad Introduction by ad spy method

“Vietnam Veterans Memorial Fund” introduction:The Vietnam Veterans Memorial Fund is a 501(c)(3) nonprofit organization that founded The Wall in Washington, D.C. in 1982.

“Vietnam Veterans Memorial Fund” Facebook ads last run:2020-02-17 09:16:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Vietnam Veterans Memorial Fund” ads data to help “Vietnam Veterans Memorial Fund” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Vietnam Veterans Memorial Fund”. In this report, we analyze in detail the best ad cases of “Vietnam Veterans Memorial Fund”.

Vietnam Veterans Memorial Fund Top3 Ads Case Study:

 1st2nd3rd
Advertisers Vietnam Veterans Memorial Fund Vietnam Veterans Memorial Fund Vietnam Veterans Memorial Fund
Ad title Your Gift Worth Double Honor Those Who Served by Donating Today Vietnam Veterans Memorial Fund | In Memory
Ad text Did you know the Vietnam Veterans Memorial in Washington, D.C. depends on generous donors like yo... Honor, valor, patriotism – these are some of the values enshrined in The Wall. Your donation ensu... The In Memory program honors Vietnam veterans who returned home and later passed away as a result...
CTA type DONATE_NOW DONATE_NOW APPLY_NOW
Ad format Image Image Image
Categories other other Nonprofit Organization
Duration 1 days 1 days 10 days
Like 1748 4810 139

Vietnam Veterans Memorial Fund Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Vietnam Veterans Memorial Fund” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Vietnam Veterans Memorial Fund” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Vietnam Veterans Memorial Fund” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Your Gift Worth Double Honor Those Who Served by Donating Today Vietnam Veterans Memorial Fund | In Memory
Ad text  Did you know the Vietnam Veterans Memorial in Washington, D.C. depends on generous donors like yo...  Honor, valor, patriotism – these are some of the values enshrined in The Wall. Your donation ensu...  The In Memory program honors Vietnam veterans who returned home and later passed away as a result...
Ad type  other  other  other
Ad word count 263  151  275

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Vietnam Veterans Memorial Fund”, the text type used is other to obtain the best ad performance. “Vietnam Veterans Memorial Fund” can use this copy style more. On the other hand, “Vietnam Veterans Memorial Fund” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Vietnam Veterans Memorial Fund” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Vietnam Veterans Memorial Fund” are:DONATE_NOW,DONATE_NOW,APPLY_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “DONATE_NOW” help “Vietnam Veterans Memorial Fund” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Vietnam Veterans Memorial Fund” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Vietnam Veterans Memorial Fund” top 3 ads schedules are: 1 days,1 days, and 10 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Vietnam Veterans Memorial Fund”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Vietnam Veterans Memorial Fund” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Vietnam Veterans Memorial Fund” ad case study report

If you want to check the best ad case study of other advertisers related to “Vietnam Veterans Memorial Fund”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Vietnam Veterans Memorial Fund”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.