Award-winning Case Study For VICE Deutschland By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “VICE Deutschland”, or large enterprises, they have established a Facebook page for advertising and promotion. “VICE Deutschland” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “VICE Deutschland” through the method of adspy!

VICE Deutschland Facebook ad Introduction by ad spy method

“VICE Deutschland” introduction:VICE ist ein unendlich expandierendes Kontinuum für investigativen Journalismus, unbequeme Sozialstudien und preisgekrönte Dokumentationen.

“VICE Deutschland” Facebook ads last run:2020-02-17 08:28:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “VICE Deutschland” ads data to help “VICE Deutschland” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “VICE Deutschland”. In this report, we analyze in detail the best ad cases of “VICE Deutschland”.

VICE Deutschland Top3 Ads Case Study:

Advertisers VICE Deutschland VICE Deutschland VICE Deutschland
Ad title So zündest du auch auf deinen Kanälen das Like-Feuerwerk Wieso selbstgemachte Geschenke wieder im Trend sind Ich habe versucht, einen Tisch zu bauen
Ad text Wir haben einen Fotografen gefragt, worauf es beim perfekten Instagram-Bild wirklich ankommt. Weil sich eben nicht jeder über einen ollen Geschenkgutschein freut. "Vielleicht sollte ich meine eigene DIY-Sendung im Fernsehen haben, wie Sonya Kraus in den frühen...
CTA type N/A N/A N/A
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 8 days
Like 151 96 59

VICE Deutschland Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “VICE Deutschland” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“VICE Deutschland” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “VICE Deutschland” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title So zündest du auch auf deinen Kanälen das Like-Feuerwerk Wieso selbstgemachte Geschenke wieder im Trend sind Ich habe versucht, einen Tisch zu bauen
Ad text  Wir haben einen Fotografen gefragt, worauf es beim perfekten Instagram-Bild wirklich ankommt.  Weil sich eben nicht jeder über einen ollen Geschenkgutschein freut.  "Vielleicht sollte ich meine eigene DIY-Sendung im Fernsehen haben, wie Sonya Kraus in den frühen...
Ad type  other  other  other
Ad word count 93  68  107

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “VICE Deutschland”, the text type used is other to obtain the best ad performance. “VICE Deutschland” can use this copy style more. On the other hand, “VICE Deutschland” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “VICE Deutschland” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “VICE Deutschland” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “VICE Deutschland” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “VICE Deutschland” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “VICE Deutschland” top 3 ads schedules are: 1 days,1 days, and 8 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “VICE Deutschland”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“VICE Deutschland” should put ads in the best time period, so that ads get the most value in a limited time.

Related “VICE Deutschland” ad case study report

If you want to check the best ad case study of other advertisers related to “VICE Deutschland”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “VICE Deutschland”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.