Award-winning Case Study For Viajeros del Sur By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Viajeros del Sur”, or large enterprises, they have established a Facebook page for advertising and promotion. “Viajeros del Sur” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Viajeros del Sur” through the method of adspy!

Viajeros del Sur Facebook ad Introduction by ad spy method

“Viajeros del Sur” introduction:Somos una Agencia de Viajes y Excursiones para Europa, America del Sur, Tierra Santa. Con el mejor servicio y los más altos estándares de calidad.

“Viajeros del Sur” Facebook ads last run:2020-02-17 07:24:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Viajeros del Sur” ads data to help “Viajeros del Sur” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Viajeros del Sur”. In this report, we analyze in detail the best ad cases of “Viajeros del Sur”.

Viajeros del Sur Top3 Ads Case Study:

Advertisers Viajeros del Sur Viajeros del Sur Viajeros del Sur
Ad title Conéctate en Messenger Solicite el Itinerario aqui ➡️ SOLICITE EL ITINERARIO ➡️
Ad text ✈️ Las mejores opciones para que usted pueda viajar a Europa y Medio Oriente con todo organizado ... ¡ULTIMOS 8 ESPACIOS! Washington, New York y Cataratas Del Niagara en Primavera. Salida: 04 de Ab... ¡ULTIMOS 15 ESPACIOS EUROPA MULTIPAISES ! Visite: España, Francia, Inglaterra, Suiza, Luxemburgo...
Ad format Carousel Image Image
Categories other other other
Duration 5 days 1 days 6 days
Like 233 170 687

Viajeros del Sur Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Viajeros del Sur” top 3 ads are: Carousel,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Viajeros del Sur” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Viajeros del Sur” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Conéctate en Messenger Solicite el Itinerario aqui ➡️ SOLICITE EL ITINERARIO ➡️
Ad text  ✈️ Las mejores opciones para que usted pueda viajar a Europa y Medio Oriente con todo organizado ...  ¡ULTIMOS 8 ESPACIOS! Washington, New York y Cataratas Del Niagara en Primavera. Salida: 04 de Ab...  ¡ULTIMOS 15 ESPACIOS EUROPA MULTIPAISES ! Visite: España, Francia, Inglaterra, Suiza, Luxemburgo...
Ad type  other  other  other
Ad word count 423  440  619

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Viajeros del Sur”, the text type used is other to obtain the best ad performance. “Viajeros del Sur” can use this copy style more. On the other hand, “Viajeros del Sur” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Viajeros del Sur” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Viajeros del Sur” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Viajeros del Sur” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Viajeros del Sur” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Viajeros del Sur” top 3 ads schedules are: 5 days,1 days, and 6 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Viajeros del Sur”‘s top 1 ad duration is 5 days. Every advertisement has a life cycle.
“Viajeros del Sur” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Viajeros del Sur” ad case study report

If you want to check the best ad case study of other advertisers related to “Viajeros del Sur”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Viajeros del Sur”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.