Award-winning Case Study For Vaya India By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Vaya India”, or large enterprises, they have established a Facebook page for advertising and promotion. “Vaya India” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Vaya India” through the method of adspy!

Vaya India Facebook ad Introduction by ad spy method

“Vaya India” introduction:Bringing the long overdue justice to Indian Home-cooked food.

“Vaya India” Facebook ads last run:2020-02-17 06:52:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Vaya India” ads data to help “Vaya India” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Vaya India”. In this report, we analyze in detail the best ad cases of “Vaya India”.

Vaya India Top3 Ads Case Study:

Advertisers Vaya India Vaya India Vaya India
Ad title Vaya Tyffyn - Flaunt it! Vaya Preserve - Vacuum Insulated Multi-Functional Jar Vaya Tyffyn - Flaunt it!
Ad text Vaya POPCUP – Style & Utility Unmatched! Insulated and available in elegant colors, Vaya POPCUP l... Smart and stackable food jars perfect for your kitchen, amazing for your on-the-go meals and grea... Don’t miss out on healthy home-cooked meal while at work. Bond with your lunches with a lunch gea...
Ad format Carousel Video Carousel
Categories other other other
Duration 1 days 97 days 1 days
Like 54 168 7

Vaya India Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Vaya India” top 3 ads are: Carousel,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Vaya India” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Vaya India” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Vaya Tyffyn - Flaunt it! Vaya Preserve - Vacuum Insulated Multi-Functional Jar Vaya Tyffyn - Flaunt it!
Ad text  Vaya POPCUP – Style & Utility Unmatched! Insulated and available in elegant colors, Vaya POPCUP l...  Smart and stackable food jars perfect for your kitchen, amazing for your on-the-go meals and grea...  Don’t miss out on healthy home-cooked meal while at work. Bond with your lunches with a lunch gea...
Ad type  other  other  other
Ad word count 179  210  135

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Vaya India”, the text type used is other to obtain the best ad performance. “Vaya India” can use this copy style more. On the other hand, “Vaya India” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Vaya India” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Vaya India” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Vaya India” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Vaya India” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Vaya India” top 3 ads schedules are: 1 days,97 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Vaya India”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Vaya India” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Vaya India” ad case study report

If you want to check the best ad case study of other advertisers related to “Vaya India”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Vaya India”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.