Vacanza Accessory 假期飾品 Case Study Adspy Report of Best Ads - BigSpy

Facebook is the world’s largest social media platform, with 60% of brands marketing on Facebook.Facebook is a platform full of business opportunities. Whether it is individual users, small and medium enterprises, or large enterprises, they have established brand pages on Facebook for advertising and promotion. “Vacanza Accessory 假期飾品” chose to advertise on Facebook and achieved success. Now we analyze its successful advertising experience through BigSpy.

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks “Vacanza Accessory 假期飾品” ads and analyzes advertising data to help “Vacanza Accessory 假期飾品” find the best conversion creatives and ad copy.BigSpy makes the advertising world transparent, allowing more businesses to increase sales conversions through advertising spies. Now BigSpy generates an advertisement report for “Vacanza Accessory 假期飾品”, and the link is “advertiser report“. In this report, we analyze in detail the best advertising cases of “Vacanza Accessory 假期飾品”.

Vacanza Accessory 假期飾品 Facebook adspy

“Vacanza Accessory 假期飾品” introduction:我們希望每一個飾品,都能夠成為生活裡的輕鬆假期 點亮你天生的美麗,襯托我們獨一無二的氣質 從耳環、戒指到項鍊,從青春、知性到穩重,都有一件飾品陪你度過,展現生活中的每個感受

“Vacanza Accessory 假期飾品” Facebook ads last run:2020-02-17 05:04:33

Top3 Advertising Case Study:

 1st2nd3rd
Advertisers Vacanza Accessory 假期飾品 Vacanza Accessory 假期飾品 Vacanza Accessory 假期飾品
Ad title 防小人尾戒 - Vacanza Accessory 【全館結帳再9折】✅只有三天 【最後倒數 | 全館超取免運】別再猶豫~趁現在馬上下單!
Ad text 去去武器走!小人退散! 立馬買防小人尾戒 https://bit.ly/31u1lVf . 工作不順總是被同事陰? 小三勾勾纏桃花被斬斷? 報告獨自做還被同學雷? 這樣的你完全需要 #防小人尾戒... ⚠防疫大作戰,線上購買也OK 【全館結帳再9折】✅只有三天 超殺限時優惠2/14-2/16⚡ 馬上去逛逛:http://bit.ly/2Sl5ub0 . VACANZA全台門市 bit.ly/3... 【歡慶新年購物節】#超取免運 就是今天你準備好了嗎?(一起握拳) http://bit.ly/3592QIM 別再猶豫快手刀,把握這次! . 超取免運VACANZA幫妳付運費 趕快打開官網...
CTA type SHOP_NOW SHOP_NOW SHOP_NOW
Ad format Image Image Image
Categories other other other
Duration 10 days 1 days 4 days
Like 76 0 44

Vacanza Accessory 假期飾品 facebook ad case analytics and study

1.Advertising format and material analysis:

The advertising formats used by “Vacanza Accessory 假期飾品” top 3 ads are Image,Image, and Image.

Ad Format Optimization Suggestions:

The Facebook algorithm indicates that Facebook will give priority to displaying videos to user news sources. So, to get more advertising reach, consider video advertising.

In summary: Facebook’s creatives determine the user’s first sense of advertising. A / B testing of different creatives is required, and different creatives are used for different audiences. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Advertising copy analysis and study:

 1st2nd3rd
Ad title防小人尾戒 - Vacanza Accessory【全館結帳再9折】✅只有三天【最後倒數 | 全館超取免運】別再猶豫~趁現在馬上下單!
Ad text 去去武器走!小人退散! 立馬買防小人尾戒 https://bit.ly/31u1lVf . 工作不順總是被同事陰? 小三勾勾纏桃花被斬斷? 報告獨自做還被同學雷? 這樣的你完全需要 #防小人尾戒... ⚠防疫大作戰,線上購買也OK 【全館結帳再9折】✅只有三天 超殺限時優惠2/14-2/16⚡ 馬上去逛逛:http://bit.ly/2Sl5ub0 . VACANZA全台門市 bit.ly/3... 【歡慶新年購物節】#超取免運 就是今天你準備好了嗎?(一起握拳) http://bit.ly/3592QIM 別再猶豫快手刀,把握這次! . 超取免運VACANZA幫妳付運費 趕快打開官網...
Ad type other other other
Ad word count400 345 325

Ad copy optimization suggestions:

Although copywriting accounts for a small part of advertising, copywriting can directly affect the click-through rate of ads. Among all the ads of “Vacanza Accessory 假期飾品”, the text type used is other to obtain the best advertising results. “Vacanza Accessory 假期飾品” can use this copy style more. On the other hand, Advertising copy requires A / B testing, because the length of copy, spacing, and size of fonts, white space, etc. are all different.

Summary: Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing ad copy, advertisers can learn how to design good ad copy.

3. Type of CTA analytics and study:

The types of CTA used by “Vacanza Accessory 假期飾品” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

CTA optimization recommendations:

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it. Adding a call to action to your Facebook ad lets users know what to expect from the other side of the ad.

In the 1st advertising case, the use of “SHOP_NOW” help “Vacanza Accessory 假期飾品” gets a higher conversion.

In summary: Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for your test.

4. Advertising schedule:

“Vacanza Accessory 假期飾品” When Facebook ads are placed on Facebook, the ad schedules are 10 days,1 days, and 4 days.

Ad scheduling optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook advertising report, which day and time will you get the results. With this, you can set the schedule for your ads so that they only run during valuable time periods.

Finally, the above is the analysis and optimization suggestions for the Facebook ads of “Vacanza Accessory 假期飾品”. The analysis and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through Bigspy. In real advertising marketing, marketers also need to have in-depth analysis of products through BigSpy, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.