Award-winning Case Study For US Open Tennis Championships By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “US Open Tennis Championships”, or large enterprises, they have established a Facebook page for advertising and promotion. “US Open Tennis Championships” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “US Open Tennis Championships” through the method of adspy!

US Open Tennis Championships Facebook ad Introduction by ad spy method

“US Open Tennis Championships” introduction:Join us at the #USOpen August 26 to September 8, 2019 http://www.usopen.org Social Media Terms of Use: http://bit.ly/1s1uimr Sign Up: http://bit.ly/2ahgsIy

“US Open Tennis Championships” Facebook ads last run:2020-02-21 00:10:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “US Open Tennis Championships” ads data to help “US Open Tennis Championships” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “US Open Tennis Championships”. In this report, we analyze in detail the best ad cases of “US Open Tennis Championships”.

US Open Tennis Championships Top3 Ads Case Study:

 1st2nd3rd
Advertisers US Open Tennis Championships US Open Tennis Championships US Open Tennis Championships
Ad title Lucas Pouille wins RIDICULOUS tweener point | US Open 2019 Tsitsipas, FAA, Simon and Bublik are into the final four in France  Kim Clijsters' best US Open points vs the Williams Sisters
Ad text When the tweener wasn't enough, Lucas Pouille did THAT  Stefanos Tsitsipas. Félix Auger-Aliassime. Gilles Simon. Alexander Bublik. Final 4⃣ in France. Wh... Kim Clijsters has had some epic battles with Serena Williams & Venus Williams at the US Open 🍿
CTA type N/A N/A N/A
Ad format Video Video Video
Categories other other other
Duration 1 days 1 days 1 days
Like 595 4409 16875

US Open Tennis Championships Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “US Open Tennis Championships” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“US Open Tennis Championships” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “US Open Tennis Championships” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Lucas Pouille wins RIDICULOUS tweener point | US Open 2019 Tsitsipas, FAA, Simon and Bublik are into the final four in France Kim Clijsters' best US Open points vs the Williams Sisters
Ad text  When the tweener wasn't enough, Lucas Pouille did THAT  Stefanos Tsitsipas. Félix Auger-Aliassime. Gilles Simon. Alexander Bublik. Final 4⃣ in France. Wh...  Kim Clijsters has had some epic battles with Serena Williams & Venus Williams at the US Open 🍿
Ad type  other  other  other
Ad word count 55  111  94

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “US Open Tennis Championships”, the text type used is other to obtain the best ad performance. “US Open Tennis Championships” can use this copy style more. On the other hand, “US Open Tennis Championships” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “US Open Tennis Championships” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “US Open Tennis Championships” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “US Open Tennis Championships” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “US Open Tennis Championships” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “US Open Tennis Championships” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “US Open Tennis Championships”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“US Open Tennis Championships” should put ads in the best time period, so that ads get the most value in a limited time.

Related “US Open Tennis Championships” ad case study report

If you want to check the best ad case study of other advertisers related to “US Open Tennis Championships”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “US Open Tennis Championships”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.