Award-winning Case Study For Urban Coop Company By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Urban Coop Company”, or large enterprises, they have established a Facebook page for advertising and promotion. “Urban Coop Company” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Urban Coop Company” through the method of adspy!

Urban Coop Company Facebook ad Introduction by ad spy method

“Urban Coop Company” introduction:We LOVE chickens! Let us help you find the right coop for your flock!

“Urban Coop Company” Facebook ads last run:2020-02-17 06:32:28

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Urban Coop Company” ads data to help “Urban Coop Company” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Urban Coop Company”. In this report, we analyze in detail the best ad cases of “Urban Coop Company”.

Urban Coop Company Top3 Ads Case Study:

Advertisers Urban Coop Company Urban Coop Company Urban Coop Company
Ad title Backyard Mental Health Machine :-) No-Poop EZ-Fill waters and feeders. It's a big deal. Backyard Mental Health
Ad text Keeping backyard chickens is easy, fun and rewarding... Exclusive EZ-Fill waterers and feeders make taking care of your flock easier and a whole lot clea... Urban chicken coops are not about eggs... they're about sanity. Find your inner farmer.
Ad format Carousel Image Image
Categories Pet Supplies Pet Supplies Pet Supplies
Duration 28 days 1 days 18 days
Like 27 46 7

Urban Coop Company Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Urban Coop Company” top 3 ads are: Carousel,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Urban Coop Company” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Urban Coop Company” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Backyard Mental Health Machine :-) No-Poop EZ-Fill waters and feeders. It's a big deal. Backyard Mental Health
Ad text  Keeping backyard chickens is easy, fun and rewarding...  Exclusive EZ-Fill waterers and feeders make taking care of your flock easier and a whole lot clea...  Urban chicken coops are not about eggs... they're about sanity. Find your inner farmer.
Ad type  other  other  other
Ad word count 55  101  87

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Urban Coop Company”, the text type used is other to obtain the best ad performance. “Urban Coop Company” can use this copy style more. On the other hand, “Urban Coop Company” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Urban Coop Company” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Urban Coop Company” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Urban Coop Company” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Urban Coop Company” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Urban Coop Company” top 3 ads schedules are: 28 days,1 days, and 18 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Urban Coop Company”‘s top 1 ad duration is 28 days. Every advertisement has a life cycle.
“Urban Coop Company” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Urban Coop Company” ad case study report

If you want to check the best ad case study of other advertisers related to “Urban Coop Company”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Urban Coop Company”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.