Award-winning Case Study For Urban Air Adventure Park By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Urban Air Adventure Park”, or large enterprises, they have established a Facebook page for advertising and promotion. “Urban Air Adventure Park” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Urban Air Adventure Park” through the method of adspy!

Urban Air Adventure Park Facebook ad Introduction by ad spy method

“Urban Air Adventure Park” introduction:Urban Air is host to a variety of indoor trampoline & activities: high ropes, ninja warrior course, rock climbing, bowling,indoor playground, & a zip line!

“Urban Air Adventure Park” Facebook ads last run:2020-02-25 12:02:24

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Urban Air Adventure Park” ads data to help “Urban Air Adventure Park” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Urban Air Adventure Park”. In this report, we analyze in detail the best ad cases of “Urban Air Adventure Park”.

Urban Air Adventure Park Top3 Ads Case Study:

 1st2nd3rd
Advertisers Urban Air Adventure Park Urban Air Adventure Park Urban Air Adventure Park
Ad title Urban Air Adventure Park Your Next Party Starts Here! Sensory Friendly Jump
Ad text Warrior Course - Zip Line - Trampolines! Hey, Bloomingdale! Looking for the best place to host a kid's party? Schedule your next party... SENSORY SUNDAY: Don't miss our next Sensory Friendly Jump Sunday 10-11am!
CTA type LEARN_MORE BOOK_TRAVEL EVENT_RSVP
Ad format Video Image Image
Categories Recreation Center Recreation Center Recreation Center
Duration 117 days 18 days 2 days
Like 18 0 8

Urban Air Adventure Park Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Urban Air Adventure Park” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Urban Air Adventure Park” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Urban Air Adventure Park” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Urban Air Adventure Park Your Next Party Starts Here! Sensory Friendly Jump
Ad text  Warrior Course - Zip Line - Trampolines!  Hey, Bloomingdale! Looking for the best place to host a kid's party? Schedule your next party...  SENSORY SUNDAY: Don't miss our next Sensory Friendly Jump Sunday 10-11am!
Ad type  other  other  other
Ad word count 40  453  73

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Urban Air Adventure Park”, the text type used is other to obtain the best ad performance. “Urban Air Adventure Park” can use this copy style more. On the other hand, “Urban Air Adventure Park” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Urban Air Adventure Park” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Urban Air Adventure Park” are:LEARN_MORE,BOOK_TRAVEL,EVENT_RSVP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Urban Air Adventure Park” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Urban Air Adventure Park” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Urban Air Adventure Park” top 3 ads schedules are: 117 days,18 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Urban Air Adventure Park”‘s top 1 ad duration is 117 days. Every advertisement has a life cycle.
“Urban Air Adventure Park” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Urban Air Adventure Park” ad case study report

If you want to check the best ad case study of other advertisers related to “Urban Air Adventure Park”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Urban Air Adventure Park”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.