Award-winning Case Study For Unspeakable Crimes By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Unspeakable Crimes”, or large enterprises, they have established a Facebook page for advertising and promotion. “Unspeakable Crimes” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Unspeakable Crimes” through the method of adspy!

Unspeakable Crimes Facebook ad Introduction by ad spy method

“Unspeakable Crimes” introduction:THE place for murderers, serial killers, & unsolved mysteries. TRUE crime.

“Unspeakable Crimes” Facebook ads last run:2020-02-17 05:12:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Unspeakable Crimes” ads data to help “Unspeakable Crimes” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Unspeakable Crimes”. In this report, we analyze in detail the best ad cases of “Unspeakable Crimes”.

Unspeakable Crimes Top3 Ads Case Study:

 1st2nd3rd
Advertisers Unspeakable Crimes Unspeakable Crimes Unspeakable Crimes
Ad title Unspeakable Crimes 14 Dark Facts About The Consensual Killing Of Sharon Lopatka Unspeakable Crimes
Ad text That is beyond troubling. Read more: rnkr.co/KendallFrancoisJ Generally speaking, fantasies—no matter how dark and "twisted"—are healthy so long as they don't ... People Describe The Crimes That Put Their Hometowns On The Map - rnkr.co/HometownCrimsUCE
CTA type N/A N/A N/A
Ad format Image Image Image
Categories Website Website Website
Duration 253 days 145 days 282 days
Like 2 12 4

Unspeakable Crimes Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Unspeakable Crimes” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Unspeakable Crimes” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Unspeakable Crimes” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Unspeakable Crimes 14 Dark Facts About The Consensual Killing Of Sharon Lopatka Unspeakable Crimes
Ad text  That is beyond troubling. Read more: rnkr.co/KendallFrancoisJ  Generally speaking, fantasies—no matter how dark and "twisted"—are healthy so long as they don't ...  People Describe The Crimes That Put Their Hometowns On The Map - rnkr.co/HometownCrimsUCE
Ad type  other  other  other
Ad word count 61  257  89

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Unspeakable Crimes”, the text type used is other to obtain the best ad performance. “Unspeakable Crimes” can use this copy style more. On the other hand, “Unspeakable Crimes” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Unspeakable Crimes” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Unspeakable Crimes” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Unspeakable Crimes” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Unspeakable Crimes” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Unspeakable Crimes” top 3 ads schedules are: 253 days,145 days, and 282 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Unspeakable Crimes”‘s top 1 ad duration is 253 days. Every advertisement has a life cycle.
“Unspeakable Crimes” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Unspeakable Crimes” ad case study report

If you want to check the best ad case study of other advertisers related to “Unspeakable Crimes”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Unspeakable Crimes”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.