Award-winning Case Study For Universidad Externado de Colombia By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Universidad Externado de Colombia”, or large enterprises, they have established a Facebook page for advertising and promotion. “Universidad Externado de Colombia” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Universidad Externado de Colombia” through the method of adspy!

Universidad Externado de Colombia Facebook ad Introduction by ad spy method

“Universidad Externado de Colombia” introduction:(57-1) 3420288 / (57-1) 3419900 /

“Universidad Externado de Colombia” Facebook ads last run:2020-02-17 07:32:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Universidad Externado de Colombia” ads data to help “Universidad Externado de Colombia” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Universidad Externado de Colombia”. In this report, we analyze in detail the best ad cases of “Universidad Externado de Colombia”.

Universidad Externado de Colombia Top3 Ads Case Study:

Advertisers Universidad Externado de Colombia Universidad Externado de Colombia Universidad Externado de Colombia
Ad title Andres Mordecai ¡Inscripciones Abiertas! Regístrese Aquí
Ad text Lidere actividades de protección y gestión del patrimonio cultural sumergido a nivel nacional y... Actualícese en derecho probatorio con enfoque de oralidad en el Código General del Proceso. Actualícese frente a las políticas y procedimientos que traerán los nuevos cambios fiscales en 2020
Ad format Image Image Image
Categories other other other
Duration 8 days 1 days 20 days
Like 593 580 56

Universidad Externado de Colombia Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Universidad Externado de Colombia” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Universidad Externado de Colombia” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Universidad Externado de Colombia” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Andres Mordecai ¡Inscripciones Abiertas! Regístrese Aquí
Ad text  Lidere actividades de protección y gestión del patrimonio cultural sumergido a nivel nacional y...  Actualícese en derecho probatorio con enfoque de oralidad en el Código General del Proceso.  Actualícese frente a las políticas y procedimientos que traerán los nuevos cambios fiscales en 2020
Ad type  other  other  other
Ad word count 107  91  99

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Universidad Externado de Colombia”, the text type used is other to obtain the best ad performance. “Universidad Externado de Colombia” can use this copy style more. On the other hand, “Universidad Externado de Colombia” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Universidad Externado de Colombia” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Universidad Externado de Colombia” are:N/A,SIGN_UP,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Universidad Externado de Colombia” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Universidad Externado de Colombia” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Universidad Externado de Colombia” top 3 ads schedules are: 8 days,1 days, and 20 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Universidad Externado de Colombia”‘s top 1 ad duration is 8 days. Every advertisement has a life cycle.
“Universidad Externado de Colombia” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Universidad Externado de Colombia” ad case study report

If you want to check the best ad case study of other advertisers related to “Universidad Externado de Colombia”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Universidad Externado de Colombia”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.