Award-winning Case Study For Universal Industries, Inc. By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Universal Industries, Inc.”, or large enterprises, they have established a Facebook page for advertising and promotion. “Universal Industries, Inc.” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Universal Industries, Inc.” through the method of adspy!

Universal Industries, Inc. Facebook ad Introduction by ad spy method

“Universal Industries, Inc.” introduction:Universal Industries, Inc. manufactures bulk material handling equipment such as bucket elevators, belt conveyors and tubular belt conveyors (UniTube).

“Universal Industries, Inc.” Facebook ads last run:2020-02-11 06:02:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Universal Industries, Inc.” ads data to help “Universal Industries, Inc.” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Universal Industries, Inc.”. In this report, we analyze in detail the best ad cases of “Universal Industries, Inc.”.

Universal Industries, Inc. Top3 Ads Case Study:

Advertisers Universal Industries, Inc. Universal Industries, Inc. Universal Industries, Inc.
Ad title Now Hiring Assembler Now Hiring Mig/Tig Welders! Manufacturing Production Supervisor Wanted!
Ad text Hiring Assemblers! Universal Industries in Cedar Falls, a leading manufacturer of bulk material h... Universal Industries in Cedar Falls, a leading manufacturer of bulk material handling equipment, ... Universal Industries in Cedar Falls, a leading manufacturer of bulk material handling equipment, ...
Ad format Image Image Video
Categories Commercial & Industrial Equipment Supplier Commercial & Industrial Equipment Supplier Commercial & Industrial Equipment Supplier
Duration 1 days 30 days 12 days
Like 1 3 9

Universal Industries, Inc. Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Universal Industries, Inc.” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Universal Industries, Inc.” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Universal Industries, Inc.” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Now Hiring Assembler Now Hiring Mig/Tig Welders! Manufacturing Production Supervisor Wanted!
Ad text  Hiring Assemblers! Universal Industries in Cedar Falls, a leading manufacturer of bulk material h...  Universal Industries in Cedar Falls, a leading manufacturer of bulk material handling equipment, ...  Universal Industries in Cedar Falls, a leading manufacturer of bulk material handling equipment, ...
Ad type  other  other  other
Ad word count 461  378  443

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Universal Industries, Inc.”, the text type used is other to obtain the best ad performance. “Universal Industries, Inc.” can use this copy style more. On the other hand, “Universal Industries, Inc.” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Universal Industries, Inc.” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Universal Industries, Inc.” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Universal Industries, Inc.” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Universal Industries, Inc.” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Universal Industries, Inc.” top 3 ads schedules are: 1 days,30 days, and 12 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Universal Industries, Inc.”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Universal Industries, Inc.” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Universal Industries, Inc.” ad case study report

If you want to check the best ad case study of other advertisers related to “Universal Industries, Inc.”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Universal Industries, Inc.”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.