Award-winning Case Study For United Christian Broadcasters By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “United Christian Broadcasters”, or large enterprises, they have established a Facebook page for advertising and promotion. “United Christian Broadcasters” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “United Christian Broadcasters” through the method of adspy!

United Christian Broadcasters Facebook ad Introduction by ad spy method

“United Christian Broadcasters” introduction:We're a national Christian broadcaster, with two radio stations available on DAB radio, UCB TV (iOS/Google Play), a Prayerline and a daily devotional. More info about us at

“United Christian Broadcasters” Facebook ads last run:2020-02-17 05:24:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “United Christian Broadcasters” ads data to help “United Christian Broadcasters” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “United Christian Broadcasters”. In this report, we analyze in detail the best ad cases of “United Christian Broadcasters”.

United Christian Broadcasters Top3 Ads Case Study:

Advertisers United Christian Broadcasters United Christian Broadcasters United Christian Broadcasters
Ad title UCB Radio Survey National Worship Moment at the Big Church Day Out Paul Hammond meets the Archbishop of Canterbury
Ad text If you listen to UCB Radio, please could you answer a few questions? We would love to get to kno... If we believe everything we read, we could easily think that our world is broken beyond repair, t... “If you want to stop hating people who really wind you up, pray for God to bless them. You’ll do ...
Ad format Image Image Video
Categories other Nonprofit Organization Nonprofit Organization
Duration 1 days 1 days 1 days
Like 7 77 66

United Christian Broadcasters Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “United Christian Broadcasters” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“United Christian Broadcasters” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “United Christian Broadcasters” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title UCB Radio Survey National Worship Moment at the Big Church Day Out Paul Hammond meets the Archbishop of Canterbury
Ad text  If you listen to UCB Radio, please could you answer a few questions? We would love to get to kno...  If we believe everything we read, we could easily think that our world is broken beyond repair, t...  “If you want to stop hating people who really wind you up, pray for God to bless them. You’ll do ...
Ad type  other  other  other
Ad word count 119  1120  384

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “United Christian Broadcasters”, the text type used is other to obtain the best ad performance. “United Christian Broadcasters” can use this copy style more. On the other hand, “United Christian Broadcasters” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “United Christian Broadcasters” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “United Christian Broadcasters” are:LEARN_MORE,BUY_TICKETS,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “United Christian Broadcasters” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “United Christian Broadcasters” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “United Christian Broadcasters” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “United Christian Broadcasters”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“United Christian Broadcasters” should put ads in the best time period, so that ads get the most value in a limited time.

Related “United Christian Broadcasters” ad case study report

If you want to check the best ad case study of other advertisers related to “United Christian Broadcasters”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “United Christian Broadcasters”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.