Award-winning Case Study For Unicab Travel & Tours By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Unicab Travel & Tours”, or large enterprises, they have established a Facebook page for advertising and promotion. “Unicab Travel & Tours” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Unicab Travel & Tours” through the method of adspy!

Unicab Travel & Tours Facebook ad Introduction by ad spy method

“Unicab Travel & Tours” introduction:-We Are The Best -Certified Tour Operator With Qualified & Experienced Tour Guides -We Offer The Best Prices On The Market (No Price Surging)

“Unicab Travel & Tours” Facebook ads last run:2020-02-20 20:58:46

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Unicab Travel & Tours” ads data to help “Unicab Travel & Tours” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Unicab Travel & Tours”. In this report, we analyze in detail the best ad cases of “Unicab Travel & Tours”.

Unicab Travel & Tours Top3 Ads Case Study:

Advertisers Unicab Travel & Tours Unicab Travel & Tours Unicab Travel & Tours
Ad title Need Staff Transport? Need Staff Transport? N/A
Ad text Unicab Offers 24/7 Staff Transportation Contact Us today on 021 486 1600 Unicab Offers 24/7 Staff Transportation Contact Us today on 021 486 1600 N/A
Ad format Image Image N/A
Categories Travel & Transportation Travel & Transportation other
Duration 6 days 6 days N/A
Like 14 21 N/A

Unicab Travel & Tours Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Unicab Travel & Tours” top 3 ads are: Image,Image, and N/A.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Unicab Travel & Tours” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Unicab Travel & Tours” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Need Staff Transport? Need Staff Transport? N/A
Ad text  Unicab Offers 24/7 Staff Transportation Contact Us today on 021 486 1600  Unicab Offers 24/7 Staff Transportation Contact Us today on 021 486 1600  N/A
Ad type  other  other  other
Ad word count 90  90  N/A

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Unicab Travel & Tours”, the text type used is other to obtain the best ad performance. “Unicab Travel & Tours” can use this copy style more. On the other hand, “Unicab Travel & Tours” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Unicab Travel & Tours” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Unicab Travel & Tours” are:CONTACT_US,CONTACT_US,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “CONTACT_US” help “Unicab Travel & Tours” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Unicab Travel & Tours” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Unicab Travel & Tours” top 3 ads schedules are: 6 days,6 days, and N/A.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Unicab Travel & Tours”‘s top 1 ad duration is 6 days. Every advertisement has a life cycle.
“Unicab Travel & Tours” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Unicab Travel & Tours” ad case study report

If you want to check the best ad case study of other advertisers related to “Unicab Travel & Tours”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Unicab Travel & Tours”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.