Award-winning Case Study For Una - Instituição de Ensino By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Una - Instituição de Ensino”, or large enterprises, they have established a Facebook page for advertising and promotion. “Una - Instituição de Ensino” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Una - Instituição de Ensino” through the method of adspy!

Una - Instituição de Ensino Facebook ad Introduction by ad spy method

“Una - Instituição de Ensino” introduction:Somos pelo 6º ano, o Melhor Centro Universitário privado de Minas e, pelo 7º ano consecutivo, o Melhor Centro Universitário privado de BH, avaliado pelo MEC.

“Una - Instituição de Ensino” Facebook ads last run:2020-02-17 09:00:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Una - Instituição de Ensino” ads data to help “Una - Instituição de Ensino” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Una - Instituição de Ensino”. In this report, we analyze in detail the best ad cases of “Una - Instituição de Ensino”.

Una - Instituição de Ensino Top3 Ads Case Study:

Advertisers Una - Instituição de Ensino Una - Instituição de Ensino Una - Instituição de Ensino
Ad title Tudo isso é pra você. Corra, ainda dá tempo! Inscreva-se agora!
Ad text Com o PRAVALER Una, o seu sonho de faculdade pode e vai se realizar agora.  Pela razão ou pela emoção, temos a condição que você precisa para fazer a escolha certa. Se esforçou no Enem? Sua recompensa está na Una. 🏆 Quanto maior a sua nota, maior a sua bolsa. 🤓
Ad format Carousel Image Video
Categories other other other
Duration 2 days 1 days 17 days
Like 84 1 420

Una - Instituição de Ensino Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Una - Instituição de Ensino” top 3 ads are: Carousel,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Una - Instituição de Ensino” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Una - Instituição de Ensino” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Tudo isso é pra você. Corra, ainda dá tempo! Inscreva-se agora!
Ad text  Com o PRAVALER Una, o seu sonho de faculdade pode e vai se realizar agora.  Pela razão ou pela emoção, temos a condição que você precisa para fazer a escolha certa.  Se esforçou no Enem? Sua recompensa está na Una. 🏆 Quanto maior a sua nota, maior a sua bolsa. 🤓
Ad type  other  other  other
Ad word count 75  88  96

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Una - Instituição de Ensino”, the text type used is other to obtain the best ad performance. “Una - Instituição de Ensino” can use this copy style more. On the other hand, “Una - Instituição de Ensino” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Una - Instituição de Ensino” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Una - Instituição de Ensino” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Una - Instituição de Ensino” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Una - Instituição de Ensino” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Una - Instituição de Ensino” top 3 ads schedules are: 2 days,1 days, and 17 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Una - Instituição de Ensino”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Una - Instituição de Ensino” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Una - Instituição de Ensino” ad case study report

If you want to check the best ad case study of other advertisers related to “Una - Instituição de Ensino”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Una - Instituição de Ensino”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.