Award-winning Case Study For Ultimate You By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Ultimate You”, or large enterprises, they have established a Facebook page for advertising and promotion. “Ultimate You” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Ultimate You” through the method of adspy!

Ultimate You Facebook ad Introduction by ad spy method

“Ultimate You” introduction:Ultimate You Fitness is a game changing health & fitness brand located in Southbank, Melbourne. For a free tour go to www.ultimateyou.com.au

“Ultimate You” Facebook ads last run:2020-02-12 01:25:20

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Ultimate You” ads data to help “Ultimate You” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Ultimate You”. In this report, we analyze in detail the best ad cases of “Ultimate You”.

Ultimate You Top3 Ads Case Study:

 1st2nd3rd
Advertisers Ultimate You Ultimate You Ultimate You
Ad title FREE 6-Week Transformation Challenge South Melbourne FREE 6-Week Transformation Challenge South Melbourne FREE 6-Week Transformation Challenge South Melbourne
Ad text WOMEN & MEN OF SOUTH MELBOURNE! WE ARE LOOKING FOR 30 PEOPLE WHO WANT TO TRANSFORM THEIR BODIES ... WOMEN & MEN OF SOUTH MELBOURNE! WE ARE LOOKING FOR 30 PEOPLE WHO WANT TO TRANSFORM THEIR BODIES ... WOMEN & MEN OF SOUTH MELBOURNE! WE ARE LOOKING FOR 30 PEOPLE WHO WANT TO TRANSFORM THEIR BODIES ...
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories Sports Club Sports Club Sports Club
Duration 1 days 1 days 1 days
Like 7 6 16

Ultimate You Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Ultimate You” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Ultimate You” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Ultimate You” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title FREE 6-Week Transformation Challenge South Melbourne FREE 6-Week Transformation Challenge South Melbourne FREE 6-Week Transformation Challenge South Melbourne
Ad text  WOMEN & MEN OF SOUTH MELBOURNE! WE ARE LOOKING FOR 30 PEOPLE WHO WANT TO TRANSFORM THEIR BODIES ...  WOMEN & MEN OF SOUTH MELBOURNE! WE ARE LOOKING FOR 30 PEOPLE WHO WANT TO TRANSFORM THEIR BODIES ...  WOMEN & MEN OF SOUTH MELBOURNE! WE ARE LOOKING FOR 30 PEOPLE WHO WANT TO TRANSFORM THEIR BODIES ...
Ad type  other  other  other
Ad word count 1920  1920  1920

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Ultimate You”, the text type used is other to obtain the best ad performance. “Ultimate You” can use this copy style more. On the other hand, “Ultimate You” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Ultimate You” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Ultimate You” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Ultimate You” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Ultimate You” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Ultimate You” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Ultimate You”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Ultimate You” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Ultimate You” ad case study report

If you want to check the best ad case study of other advertisers related to “Ultimate You”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Ultimate You”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.