Award-winning Case Study For UAU Portugal By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “UAU Portugal”, or large enterprises, they have established a Facebook page for advertising and promotion. “UAU Portugal” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “UAU Portugal” through the method of adspy!

UAU Portugal Facebook ad Introduction by ad spy method

“UAU Portugal” introduction:Descubra Portugal!

“UAU Portugal” Facebook ads last run:2020-02-21 08:44:19

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “UAU Portugal” ads data to help “UAU Portugal” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “UAU Portugal”. In this report, we analyze in detail the best ad cases of “UAU Portugal”.

UAU Portugal Top3 Ads Case Study:

 1st2nd3rd
Advertisers UAU Portugal UAU Portugal UAU Portugal
Ad title Ilha da Madeira é UAU Ilha da Madeira é UAU Ilha da Madeira é UAU
Ad text Precisa de ajuda para programar sua viagem para a Madeira? Clique e confira dicas, roteiros e pac... Precisa de ajuda para programar sua viagem para a Madeira? Clique e confira dicas, roteiros e pac... Precisa de ajuda para programar sua viagem para a Madeira? Clique e confira dicas, roteiros e pac...
CTA type LEARN_MORE N/A LEARN_MORE
Ad format Image Image Image
Categories Local & Travel Website Local & Travel Website Local & Travel Website
Duration 57 days 16 days 57 days
Like 0 42 0

UAU Portugal Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “UAU Portugal” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“UAU Portugal” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “UAU Portugal” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Ilha da Madeira é UAU Ilha da Madeira é UAU Ilha da Madeira é UAU
Ad text  Precisa de ajuda para programar sua viagem para a Madeira? Clique e confira dicas, roteiros e pac...  Precisa de ajuda para programar sua viagem para a Madeira? Clique e confira dicas, roteiros e pac...  Precisa de ajuda para programar sua viagem para a Madeira? Clique e confira dicas, roteiros e pac...
Ad type  other  other  other
Ad word count 151  151  151

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “UAU Portugal”, the text type used is other to obtain the best ad performance. “UAU Portugal” can use this copy style more. On the other hand, “UAU Portugal” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “UAU Portugal” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “UAU Portugal” are:LEARN_MORE,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “UAU Portugal” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “UAU Portugal” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “UAU Portugal” top 3 ads schedules are: 57 days,16 days, and 57 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “UAU Portugal”‘s top 1 ad duration is 57 days. Every advertisement has a life cycle.
“UAU Portugal” should put ads in the best time period, so that ads get the most value in a limited time.

Related “UAU Portugal” ad case study report

If you want to check the best ad case study of other advertisers related to “UAU Portugal”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “UAU Portugal”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.