Award-winning Case Study For Tuska Open Air Metal Festival By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Tuska Open Air Metal Festival”, or large enterprises, they have established a Facebook page for advertising and promotion. “Tuska Open Air Metal Festival” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Tuska Open Air Metal Festival” through the method of adspy!

Tuska Open Air Metal Festival Facebook ad Introduction by ad spy method

“Tuska Open Air Metal Festival” introduction:Tuska Open Air Metal Festival is organized by Finnish Metal Events Oy.

“Tuska Open Air Metal Festival” Facebook ads last run:2020-02-06 22:01:00

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Tuska Open Air Metal Festival” ads data to help “Tuska Open Air Metal Festival” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Tuska Open Air Metal Festival”. In this report, we analyze in detail the best ad cases of “Tuska Open Air Metal Festival”.

Tuska Open Air Metal Festival Top3 Ads Case Study:

 1st2nd3rd
Advertisers Tuska Open Air Metal Festival Tuska Open Air Metal Festival Tuska Open Air Metal Festival
Ad title Tuska Open Air Metal Festival Black Dining vappubrunssi / Tavastia, Helsinki 1.5.2019 TuskaLive: Behemoth (PL) / Tampere, Pakkahuone 30.1.2019
Ad text ⚡TUSKAN TALKOOT ON NYT TUSKA KVLT!⚡ Haku Tuska KVLTiin on nyt auki! KVLTissa voit esimerkiksi so... TUSKA ESITTÄÄ: BLACK DINING VAPPUBRUNSSI TAVASTIALLA 1.5.2019! Tekisikö mieli nostaa ystäviesi k... TUSKALIVE: BEHEMOTH ”ECCLESIA DIABOLICA EVROPA 2019 E.V.” -KIERTUE SUOMEEN TAMMIKUUSSA - Lämppär...
CTA type LEARN_MORE BUY_TICKETS BUY_TICKETS
Ad format Image Image Image
Categories Festival Festival Festival
Duration 1 days 4 days 37 days
Like 29 4 2

Tuska Open Air Metal Festival Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Tuska Open Air Metal Festival” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Tuska Open Air Metal Festival” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Tuska Open Air Metal Festival” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Tuska Open Air Metal Festival Black Dining vappubrunssi / Tavastia, Helsinki 1.5.2019 TuskaLive: Behemoth (PL) / Tampere, Pakkahuone 30.1.2019
Ad text  ⚡TUSKAN TALKOOT ON NYT TUSKA KVLT!⚡ Haku Tuska KVLTiin on nyt auki! KVLTissa voit esimerkiksi so...  TUSKA ESITTÄÄ: BLACK DINING VAPPUBRUNSSI TAVASTIALLA 1.5.2019! Tekisikö mieli nostaa ystäviesi k...  TUSKALIVE: BEHEMOTH ”ECCLESIA DIABOLICA EVROPA 2019 E.V.” -KIERTUE SUOMEEN TAMMIKUUSSA - Lämppär...
Ad type  other  other  other
Ad word count 447  1486  3200

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Tuska Open Air Metal Festival”, the text type used is other to obtain the best ad performance. “Tuska Open Air Metal Festival” can use this copy style more. On the other hand, “Tuska Open Air Metal Festival” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Tuska Open Air Metal Festival” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Tuska Open Air Metal Festival” are:LEARN_MORE,BUY_TICKETS,BUY_TICKETS.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Tuska Open Air Metal Festival” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Tuska Open Air Metal Festival” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Tuska Open Air Metal Festival” top 3 ads schedules are: 1 days,4 days, and 37 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Tuska Open Air Metal Festival”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Tuska Open Air Metal Festival” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Tuska Open Air Metal Festival” ad case study report

If you want to check the best ad case study of other advertisers related to “Tuska Open Air Metal Festival”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Tuska Open Air Metal Festival”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.