Award-winning Case Study For True Romance Obsession By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “True Romance Obsession”, or large enterprises, they have established a Facebook page for advertising and promotion. “True Romance Obsession” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “True Romance Obsession” through the method of adspy!

True Romance Obsession Facebook ad Introduction by ad spy method

“True Romance Obsession” introduction:OFFICIAL fan page for authors London Casey (Karolyn James) & Jaxson Kidman. The power writing duo that brought you the worldwide smash hit bestselling books: 5 Years Later & In Her Words.

“True Romance Obsession” Facebook ads last run:2020-02-17 05:52:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “True Romance Obsession” ads data to help “True Romance Obsession” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “True Romance Obsession”. In this report, we analyze in detail the best ad cases of “True Romance Obsession”.

True Romance Obsession Top3 Ads Case Study:

Advertisers True Romance Obsession True Romance Obsession True Romance Obsession
Ad title "The BEST second chance romance I've ever read..." ★ FREE w/ Kindle Unlimited ★ Back again, back forever
Ad text After our first kiss, he moved away. After our first time together, he confessed it wasn't his f... When I was 13, he stole my heart When I was 18, he took my innocence When I was 23, he said he ... When I was 13, he stole my heart When I was 18, he took my innocence When I was 23, he said he ...
Ad format Image Image Image
Categories Author Author Author
Duration 290 days 193 days 130 days
Like 83 30 148

True Romance Obsession Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “True Romance Obsession” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“True Romance Obsession” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “True Romance Obsession” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title "The BEST second chance romance I've ever read..." ★ FREE w/ Kindle Unlimited ★ Back again, back forever
Ad text  After our first kiss, he moved away. After our first time together, he confessed it wasn't his f...  When I was 13, he stole my heart When I was 18, he took my innocence When I was 23, he said he ...  When I was 13, he stole my heart When I was 18, he took my innocence When I was 23, he said he ...
Ad type  other  other  other
Ad word count 321  248  248

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “True Romance Obsession”, the text type used is other to obtain the best ad performance. “True Romance Obsession” can use this copy style more. On the other hand, “True Romance Obsession” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “True Romance Obsession” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “True Romance Obsession” are:LEARN_MORE,N/A,WATCH_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “True Romance Obsession” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “True Romance Obsession” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “True Romance Obsession” top 3 ads schedules are: 290 days,193 days, and 130 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “True Romance Obsession”‘s top 1 ad duration is 290 days. Every advertisement has a life cycle.
“True Romance Obsession” should put ads in the best time period, so that ads get the most value in a limited time.

Related “True Romance Obsession” ad case study report

If you want to check the best ad case study of other advertisers related to “True Romance Obsession”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “True Romance Obsession”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.