Award-winning Case Study For Truck Simulator PRO By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Truck Simulator PRO”, or large enterprises, they have established a Facebook page for advertising and promotion. “Truck Simulator PRO” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Truck Simulator PRO” through the method of adspy!

Truck Simulator PRO Facebook ad Introduction by ad spy method

“Truck Simulator PRO” introduction:Start the engine and feel the power of huge trucks while driving through US cities and roads in this advanced truck simulator.

“Truck Simulator PRO” Facebook ads last run:2019-07-24 07:00:12

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Truck Simulator PRO” ads data to help “Truck Simulator PRO” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Truck Simulator PRO”. In this report, we analyze in detail the best ad cases of “Truck Simulator PRO”.

Truck Simulator PRO Top3 Ads Case Study:

Advertisers Truck Simulator PRO Truck Simulator PRO Truck Simulator PRO
Ad title Truck Simulator PRO Europe Truck Simulator PRO Europe Truck Simulator PRO Europe
Ad text Drive, sleep, upgrade, deliver, fight exhaustion and try to always be on time. Be the best Euro T... Try our NEW GAME! Huge trucks and European roads are waiting for exploration! - 18 European cit... Try our NEW GAME! Huge trucks and European roads are waiting for exploration! Drive, sleep, upg...
Ad format Video Video Carousel
Categories other other other
Duration 204 days 24 days 195 days
Like 285 1188 414

Truck Simulator PRO Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Truck Simulator PRO” top 3 ads are: Video,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Truck Simulator PRO” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Truck Simulator PRO” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Truck Simulator PRO Europe Truck Simulator PRO Europe Truck Simulator PRO Europe
Ad text  Drive, sleep, upgrade, deliver, fight exhaustion and try to always be on time. Be the best Euro T...  Try our NEW GAME! Huge trucks and European roads are waiting for exploration! - 18 European cit...  Try our NEW GAME! Huge trucks and European roads are waiting for exploration! Drive, sleep, upg...
Ad type  other  other  other
Ad word count 111  438  191

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Truck Simulator PRO”, the text type used is other to obtain the best ad performance. “Truck Simulator PRO” can use this copy style more. On the other hand, “Truck Simulator PRO” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Truck Simulator PRO” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “Truck Simulator PRO” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Truck Simulator PRO” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Truck Simulator PRO” top 3 ads schedules are: 204 days,24 days, and 195 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Truck Simulator PRO”‘s top 1 ad duration is 204 days. Every advertisement has a life cycle.
“Truck Simulator PRO” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Truck Simulator PRO” ad case study report

If you want to check the best ad case study of other advertisers related to “Truck Simulator PRO”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Truck Simulator PRO”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.