Award-winning Case Study For Truck Parking USA By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Truck Parking USA”, or large enterprises, they have established a Facebook page for advertising and promotion. “Truck Parking USA” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Truck Parking USA” through the method of adspy!

Truck Parking USA Facebook ad Introduction by ad spy method

“Truck Parking USA” - free app (iOS/Android) for truckers. Join to find the best truck parking spot along your route.

“Truck Parking USA” Facebook ads last run:2020-02-17 05:08:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Truck Parking USA” ads data to help “Truck Parking USA” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Truck Parking USA”. In this report, we analyze in detail the best ad cases of “Truck Parking USA”.

Truck Parking USA Top3 Ads Case Study:

Advertisers Truck Parking USA Truck Parking USA Truck Parking USA
Ad title Find available truck parking spots Timeline Photos Timeline Photos
Ad text Do you want to find the best truck parking spot along your route? Our free app for truckers is ... Let us help you find a safe parking spot, wherever you are and wherever you go! Who likes to live in the fast lane?
Ad format Image Image Image
Categories Transportation Service Transportation Service Transportation Service
Duration 282 days 1 days 1 days
Like 58 29 5

Truck Parking USA Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Truck Parking USA” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Truck Parking USA” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Truck Parking USA” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Find available truck parking spots Timeline Photos Timeline Photos
Ad text  Do you want to find the best truck parking spot along your route? Our free app for truckers is ...  Let us help you find a safe parking spot, wherever you are and wherever you go!  Who likes to live in the fast lane?
Ad type  other  other  other
Ad word count 184  79  36

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Truck Parking USA”, the text type used is other to obtain the best ad performance. “Truck Parking USA” can use this copy style more. On the other hand, “Truck Parking USA” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Truck Parking USA” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Truck Parking USA” are:INSTALL_MOBILE_APP,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “Truck Parking USA” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Truck Parking USA” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Truck Parking USA” top 3 ads schedules are: 282 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Truck Parking USA”‘s top 1 ad duration is 282 days. Every advertisement has a life cycle.
“Truck Parking USA” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Truck Parking USA” ad case study report

If you want to check the best ad case study of other advertisers related to “Truck Parking USA”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Truck Parking USA”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.