Award-winning Case Study For Trek Light Gear By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Trek Light Gear”, or large enterprises, they have established a Facebook page for advertising and promotion. “Trek Light Gear” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Trek Light Gear” through the method of adspy!

Trek Light Gear Facebook ad Introduction by ad spy method

“Trek Light Gear” introduction:Everything is better in a hammock.

“Trek Light Gear” Facebook ads last run:2020-02-17 06:52:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Trek Light Gear” ads data to help “Trek Light Gear” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Trek Light Gear”. In this report, we analyze in detail the best ad cases of “Trek Light Gear”.

Trek Light Gear Top3 Ads Case Study:

Advertisers Trek Light Gear Trek Light Gear Trek Light Gear
Ad title Peace Blanket. Yoga, Camping, Van Life, Home & Picnic. Trek Light. Trek Light Adventure Blankets Trek Light Gear
Ad text Cozy up to a Trek Light Adventure Blanket It’s hard to enjoy the outdoors when you’re feeling th... Enjoy Campfire comfort with an oversized adventure blanket made for sharing 🤗 Handwoven, and fea... Are you Missing an Adventure Blanket in Your Life? Adventure Blankets from Trek Light are desig...
Ad format Carousel Image Carousel
Categories other other other
Duration 212 days 1 days 2 days
Like 8 29 3

Trek Light Gear Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Trek Light Gear” top 3 ads are: Carousel,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Trek Light Gear” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Trek Light Gear” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Peace Blanket. Yoga, Camping, Van Life, Home & Picnic. Trek Light. Trek Light Adventure Blankets Trek Light Gear
Ad text  Cozy up to a Trek Light Adventure Blanket It’s hard to enjoy the outdoors when you’re feeling th...  Enjoy Campfire comfort with an oversized adventure blanket made for sharing 🤗 Handwoven, and fea...  Are you Missing an Adventure Blanket in Your Life? Adventure Blankets from Trek Light are desig...
Ad type  other  other  other
Ad word count 702  151  796

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Trek Light Gear”, the text type used is other to obtain the best ad performance. “Trek Light Gear” can use this copy style more. On the other hand, “Trek Light Gear” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Trek Light Gear” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Trek Light Gear” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Trek Light Gear” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Trek Light Gear” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Trek Light Gear” top 3 ads schedules are: 212 days,1 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Trek Light Gear”‘s top 1 ad duration is 212 days. Every advertisement has a life cycle.
“Trek Light Gear” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Trek Light Gear” ad case study report

If you want to check the best ad case study of other advertisers related to “Trek Light Gear”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Trek Light Gear”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.