Award-winning Case Study For Toyota Pakistan By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Toyota Pakistan”, or large enterprises, they have established a Facebook page for advertising and promotion. “Toyota Pakistan” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Toyota Pakistan” through the method of adspy!

Toyota Pakistan Facebook ad Introduction by ad spy method

“Toyota Pakistan” introduction:Indus Motor Company manufactures and markets Toyota brand vehicles in Pakistan.

“Toyota Pakistan” Facebook ads last run:2020-01-24 18:34:43

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Toyota Pakistan” ads data to help “Toyota Pakistan” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Toyota Pakistan”. In this report, we analyze in detail the best ad cases of “Toyota Pakistan”.

Toyota Pakistan Top3 Ads Case Study:

Advertisers Toyota Pakistan Toyota Pakistan Toyota Pakistan
Ad title Toyota Prepaid Periodic Maintenance Toyota Sure Used Car Bazaar - Lahore Toyota Pakistan
Ad text Enjoy a smooth driving experience throughout the year without any hassle, with Toyota’s Prepaid P... 5th Toyota Sure Used Car Bazaar comes to Lahore. Visit Packages Mall, Lahore, from 29th February... Introducing the all-new Toyota Prepaid Periodic Maintenance package! It provides you a smart, af...
Ad format Video Image Image
Categories other other other
Duration 1 days 1 days 2 days
Like 212 116 331

Toyota Pakistan Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Toyota Pakistan” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Toyota Pakistan” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Toyota Pakistan” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Toyota Prepaid Periodic Maintenance Toyota Sure Used Car Bazaar - Lahore Toyota Pakistan
Ad text  Enjoy a smooth driving experience throughout the year without any hassle, with Toyota’s Prepaid P...  5th Toyota Sure Used Car Bazaar comes to Lahore. Visit Packages Mall, Lahore, from 29th February...  Introducing the all-new Toyota Prepaid Periodic Maintenance package! It provides you a smart, af...
Ad type  other  other  other
Ad word count 324  203  352

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Toyota Pakistan”, the text type used is other to obtain the best ad performance. “Toyota Pakistan” can use this copy style more. On the other hand, “Toyota Pakistan” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Toyota Pakistan” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Toyota Pakistan” are:LEARN_MORE,EVENT_RSVP,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Toyota Pakistan” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Toyota Pakistan” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Toyota Pakistan” top 3 ads schedules are: 1 days,1 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Toyota Pakistan”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Toyota Pakistan” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Toyota Pakistan” ad case study report

If you want to check the best ad case study of other advertisers related to “Toyota Pakistan”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Toyota Pakistan”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.