Award-winning Case Study For Tokyo Disney Resort By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Tokyo Disney Resort”, or large enterprises, they have established a Facebook page for advertising and promotion. “Tokyo Disney Resort” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Tokyo Disney Resort” through the method of adspy!

Tokyo Disney Resort Facebook ad Introduction by ad spy method

“Tokyo Disney Resort” introduction:東京ディズニーリゾート(R)公式Facebookページ

“Tokyo Disney Resort” Facebook ads last run:2020-02-17 06:44:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Tokyo Disney Resort” ads data to help “Tokyo Disney Resort” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Tokyo Disney Resort”. In this report, we analyze in detail the best ad cases of “Tokyo Disney Resort”.

Tokyo Disney Resort Top3 Ads Case Study:

Advertisers Tokyo Disney Resort Tokyo Disney Resort Tokyo Disney Resort
Ad title A world of dreams มาพบกันที่งาน TITF 2020 มาพบกันที่งาน TITF 2020
Ad text Come discover the diverse and magnificent seascapes, here at Tokyo DisneySea. พบกับบูธของพวกเราพร้อมข้อมูลโตเกียวดิสนีย์รีสอร์ทของปีนี้ได้ที่งาน TITF 2020 ระหว่าง 16 - 19 ม.ค.... พบกับบูธของพวกเรา พร้อมแพ็กเกจราคาสุดคุ้มและข้อมูลโซนใหม่ได้ที่งาน TITF 2020 ระหว่าง 16 - 19 ม.ค....
Ad format Video Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 236 19 75

Tokyo Disney Resort Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Tokyo Disney Resort” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Tokyo Disney Resort” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Tokyo Disney Resort” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title A world of dreams มาพบกันที่งาน TITF 2020 มาพบกันที่งาน TITF 2020
Ad text  Come discover the diverse and magnificent seascapes, here at Tokyo DisneySea.  พบกับบูธของพวกเราพร้อมข้อมูลโตเกียวดิสนีย์รีสอร์ทของปีนี้ได้ที่งาน TITF 2020 ระหว่าง 16 - 19 ม.ค....  พบกับบูธของพวกเรา พร้อมแพ็กเกจราคาสุดคุ้มและข้อมูลโซนใหม่ได้ที่งาน TITF 2020 ระหว่าง 16 - 19 ม.ค....
Ad type  other  other  other
Ad word count 77  125  125

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Tokyo Disney Resort”, the text type used is other to obtain the best ad performance. “Tokyo Disney Resort” can use this copy style more. On the other hand, “Tokyo Disney Resort” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Tokyo Disney Resort” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Tokyo Disney Resort” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Tokyo Disney Resort” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Tokyo Disney Resort” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Tokyo Disney Resort” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Tokyo Disney Resort”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Tokyo Disney Resort” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Tokyo Disney Resort” ad case study report

If you want to check the best ad case study of other advertisers related to “Tokyo Disney Resort”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Tokyo Disney Resort”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.