Award-winning Case Study For Tipsy Art By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Tipsy Art”, or large enterprises, they have established a Facebook page for advertising and promotion. “Tipsy Art” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Tipsy Art” through the method of adspy!

Tipsy Art Facebook ad Introduction by ad spy method

“Tipsy Art” introduction:Tipsy Art là workshop vẽ tranh thư giãn và thưởng thức đồ uống đầu tiên và duy nhất tại Việt Nam, là nơi để bạn giao lưu, vẽ và nghe nhạc với mọi người.

“Tipsy Art” Facebook ads last run:2020-02-17 07:24:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Tipsy Art” ads data to help “Tipsy Art” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Tipsy Art”. In this report, we analyze in detail the best ad cases of “Tipsy Art”.

Tipsy Art Top3 Ads Case Study:

Advertisers Tipsy Art Tipsy Art Tipsy Art
Ad title Chat in WhatsApp Tipsy Art Tipsy Art
Ad text Workshop vẽ tranh thư giãn dành cho người chưa từng cầm cọ! Với ba tiếng thư giãn ở một không gia... Ấy cứ cầm cọ lên và vẽ thôi, còn cả thế giới cứ để tớ lo! ---- TipsyArt - a coworking art space. Workshop vẽ tranh thư giãn dành cho người chưa từng cầm cọ! Với ba tiếng thư giãn ở một không gia...
Ad format Carousel Video Carousel
Categories other Community Service other
Duration 1 days 478 days 1 days
Like 8 4115 20

Tipsy Art Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Tipsy Art” top 3 ads are: Carousel,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Tipsy Art” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Tipsy Art” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Chat in WhatsApp Tipsy Art Tipsy Art
Ad text  Workshop vẽ tranh thư giãn dành cho người chưa từng cầm cọ! Với ba tiếng thư giãn ở một không gia...  Ấy cứ cầm cọ lên và vẽ thôi, còn cả thế giới cứ để tớ lo! ---- TipsyArt - a coworking art space.  Workshop vẽ tranh thư giãn dành cho người chưa từng cầm cọ! Với ba tiếng thư giãn ở một không gia...
Ad type  other  other  other
Ad word count 272  96  253

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Tipsy Art”, the text type used is other to obtain the best ad performance. “Tipsy Art” can use this copy style more. On the other hand, “Tipsy Art” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Tipsy Art” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Tipsy Art” are:BOOK_TRAVEL,LIKE_PAGE,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “Tipsy Art” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Tipsy Art” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Tipsy Art” top 3 ads schedules are: 1 days,478 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Tipsy Art”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Tipsy Art” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Tipsy Art” ad case study report

If you want to check the best ad case study of other advertisers related to “Tipsy Art”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Tipsy Art”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.