Award-winning Case Study For Tiny Sheep Game By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Tiny Sheep Game”, or large enterprises, they have established a Facebook page for advertising and promotion. “Tiny Sheep Game” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Tiny Sheep Game” through the method of adspy!

Tiny Sheep Game Facebook ad Introduction by ad spy method

“Tiny Sheep Game” introduction:Official Facebook page for iOS game Tiny Sheep

“Tiny Sheep Game” Facebook ads last run:2020-02-24 11:45:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Tiny Sheep Game” ads data to help “Tiny Sheep Game” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Tiny Sheep Game”. In this report, we analyze in detail the best ad cases of “Tiny Sheep Game”.

Tiny Sheep Game Top3 Ads Case Study:

Advertisers Tiny Sheep Game Tiny Sheep Game Tiny Sheep Game
Ad title Raise tiny sheep in your pocket! Tiny Sheep Tiny Sheep
Ad text Create a beautiful farm and collect tiny sheep! Raise tiny sheep in your pocket! Raise tiny sheep in your pocket!
Ad format Video Video Video
Categories App Page App Page App Page
Duration 218 days 89 days 89 days
Like 0 2 197

Tiny Sheep Game Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Tiny Sheep Game” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Tiny Sheep Game” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Tiny Sheep Game” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Raise tiny sheep in your pocket! Tiny Sheep Tiny Sheep
Ad text  Create a beautiful farm and collect tiny sheep!  Raise tiny sheep in your pocket!  Raise tiny sheep in your pocket!
Ad type  other  other  other
Ad word count 47  32  32

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Tiny Sheep Game”, the text type used is other to obtain the best ad performance. “Tiny Sheep Game” can use this copy style more. On the other hand, “Tiny Sheep Game” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Tiny Sheep Game” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “Tiny Sheep Game” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Tiny Sheep Game” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Tiny Sheep Game” top 3 ads schedules are: 218 days,89 days, and 89 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Tiny Sheep Game”‘s top 1 ad duration is 218 days. Every advertisement has a life cycle.
“Tiny Sheep Game” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Tiny Sheep Game” ad case study report

If you want to check the best ad case study of other advertisers related to “Tiny Sheep Game”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Tiny Sheep Game”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.