Award-winning Case Study For Thrivent Student Resources By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Thrivent Student Resources”, or large enterprises, they have established a Facebook page for advertising and promotion. “Thrivent Student Resources” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Thrivent Student Resources” through the method of adspy!

Thrivent Student Resources Facebook ad Introduction by ad spy method

“Thrivent Student Resources” introduction:We exist to help students and their families thrive within their means by providing a suite of tools and resources that help in every stage of the education process--preparing, planning and paying for college.

“Thrivent Student Resources” Facebook ads last run:2020-02-17 08:40:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Thrivent Student Resources” ads data to help “Thrivent Student Resources” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Thrivent Student Resources”. In this report, we analyze in detail the best ad cases of “Thrivent Student Resources”.

Thrivent Student Resources Top3 Ads Case Study:

Advertisers Thrivent Student Resources Thrivent Student Resources Thrivent Student Resources
Ad title Take a shot at winning five grand. Get Saving Tips & Tools Crowdfund your Future
Ad text Don’t miss out on the chance to win $5,000 toward education. Earn up to 5 extra entries by learni... Worry less about how to pay for your student's college with our tips & tools. Full access when yo... Need help paying for college? Try GradPath, our crowdfunding platform that helps you engage with ...
Ad format Image Image Image
Categories other Education Education
Duration 1 days 27 days 27 days
Like 114 3 0

Thrivent Student Resources Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Thrivent Student Resources” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Thrivent Student Resources” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Thrivent Student Resources” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Take a shot at winning five grand. Get Saving Tips & Tools Crowdfund your Future
Ad text  Don’t miss out on the chance to win $5,000 toward education. Earn up to 5 extra entries by learni...  Worry less about how to pay for your student's college with our tips & tools. Full access when yo...  Need help paying for college? Try GradPath, our crowdfunding platform that helps you engage with ...
Ad type  other  other  other
Ad word count 194  150  150

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Thrivent Student Resources”, the text type used is other to obtain the best ad performance. “Thrivent Student Resources” can use this copy style more. On the other hand, “Thrivent Student Resources” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Thrivent Student Resources” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Thrivent Student Resources” are:LEARN_MORE,SIGN_UP,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Thrivent Student Resources” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Thrivent Student Resources” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Thrivent Student Resources” top 3 ads schedules are: 1 days,27 days, and 27 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Thrivent Student Resources”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Thrivent Student Resources” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Thrivent Student Resources” ad case study report

If you want to check the best ad case study of other advertisers related to “Thrivent Student Resources”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Thrivent Student Resources”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.