Award-winning Case Study For The University of Queensland By Adspy - BigSpy

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Facebook is the world's largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it's individual users, small and medium enterprises like "The University of Queensland", or large enterprises, they have established a Facebook page for advertising and promotion. "The University of Queensland" chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on "The University of Queensland" through the method of adspy!You can check for more information on our website adspy.

The University of Queensland Facebook ad Introduction by ad spy method

"The University of Queensland" introduction:This is the official Facebook page of The University of Queensland. Welcome to our community.

"The University of Queensland" Facebook ads last run:2020-02-17 05:16:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.You can check for more information on youtube ad spy.

BigSpy tracks and analyzes "The University of Queensland" ads data to help "The University of Queensland" find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. Get more advertising tips: "shopify spy" "AdSector VS BigSpy".

Now BigSpy generates an ad report for "The University of Queensland". In this report, we analyze in detail the best ad cases of "The University of Queensland".

The University of Queensland Top3 Ads Case Study:

 1st2nd3rd
Advertisers The University of Queensland The University of Queensland The University of Queensland
Ad title Teachers like no others UNI LIFE BEYOND STUDY BEST TEACHERS IN THE NATION
Ad text UQ – the only place you're taught by world-class scientists with more teaching awards than any ot... Life at UQ is more than just study. Join a university with over 200 clubs and societies. Discover... Reach for the stars. Learn from the most awarded teachers in the nation and prepare for your firs...
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories other other other
Duration 1 days 7 days 1 days
Like 8 8 0

The University of Queensland Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by "The University of Queensland" top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

"The University of Queensland" likes to use Image ads as material. In fact, Facebook's creatives determine the user's first sense. "The University of Queensland" perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry's latest ads and competitors' ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Teachers like no others UNI LIFE BEYOND STUDY BEST TEACHERS IN THE NATION
Ad text  UQ – the only place you're taught by world-class scientists with more teaching awards than any ot...  Life at UQ is more than just study. Join a university with over 200 clubs and societies. Discover...  Reach for the stars. Learn from the most awarded teachers in the nation and prepare for your firs...
Ad type  other  other  other
Ad word count 116  113  114

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of "The University of Queensland", the text type used is other to obtain the best ad performance. "The University of Queensland" can use this copy style more. On the other hand, "The University of Queensland" mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user's psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, "The University of Queensland" can learn competitors how to write a good ad copy. If you are interested in cross-border e-commerce or advertising optimization, you can also check dropshipping amazon.

3. Type of CTA case study:

The types of CTA used by "The University of Queensland" are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help "The University of Queensland" gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the "The University of Queensland" test. If you are interested in cross-border e-commerce or advertising optimization, you can also check youtube targeting.

4. Ad schedule case study:

When doing Facebook ad marketing, "The University of Queensland" top 3 ads schedules are: 1 days,7 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the "The University of Queensland"'s top 1 ad duration is 1 days. Every advertisement has a life cycle.
"The University of Queensland" should put ads in the best time period, so that ads get the most value in a limited time. I think you might also be interested in these contents “thieve.co reviews“ ”how to spy on other shopify stores“.

Related "The University of Queensland" ad case study report

If you want to check the best ad case study of other advertisers related to "The University of Queensland", you can click the name below to view the related report.

Finally, the above is the ad spy and case study for "The University of Queensland". The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.