Award-winning Case Study For The Ridgefield Playhouse By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “The Ridgefield Playhouse”, or large enterprises, they have established a Facebook page for advertising and promotion. “The Ridgefield Playhouse” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “The Ridgefield Playhouse” through the method of adspy!

The Ridgefield Playhouse Facebook ad Introduction by ad spy method

“The Ridgefield Playhouse” introduction:The Ridgefield Playhouse is a NON-PROFIT 501(c) (3) performing arts center.

“The Ridgefield Playhouse” Facebook ads last run:2020-02-17 06:28:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “The Ridgefield Playhouse” ads data to help “The Ridgefield Playhouse” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “The Ridgefield Playhouse”. In this report, we analyze in detail the best ad cases of “The Ridgefield Playhouse”.

The Ridgefield Playhouse Top3 Ads Case Study:

 1st2nd3rd
Advertisers The Ridgefield Playhouse The Ridgefield Playhouse The Ridgefield Playhouse
Ad title Eddie Montgomery of Montgomery Gentry TODD RUNDGREN: THE INDIVIDUALIST TOUR JON BATISTE + STAY HUMAN
Ad text On August 20th Eddie Montgomery carries on the legacy of the world famous country music duo, Mont... Todd Rundgren returns on June 11 with a full band and a night of hits ("Hello It's Me," "I Saw th... June 21 - You see him every night on The Late Show with Stephen Colbert, now see Jon Batiste LIVE...
CTA type EVENT_RSVP LEARN_MORE LEARN_MORE
Ad format Image Image Video
Categories other Performance & Event Venue Performance & Event Venue
Duration 1 days 1 days 1 days
Like 155 84 61

The Ridgefield Playhouse Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “The Ridgefield Playhouse” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“The Ridgefield Playhouse” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “The Ridgefield Playhouse” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Eddie Montgomery of Montgomery Gentry TODD RUNDGREN: THE INDIVIDUALIST TOUR JON BATISTE + STAY HUMAN
Ad text  On August 20th Eddie Montgomery carries on the legacy of the world famous country music duo, Mont...  Todd Rundgren returns on June 11 with a full band and a night of hits ("Hello It's Me," "I Saw th...  June 21 - You see him every night on The Late Show with Stephen Colbert, now see Jon Batiste LIVE...
Ad type  other  other  other
Ad word count 369  434  362

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “The Ridgefield Playhouse”, the text type used is other to obtain the best ad performance. “The Ridgefield Playhouse” can use this copy style more. On the other hand, “The Ridgefield Playhouse” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “The Ridgefield Playhouse” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “The Ridgefield Playhouse” are:EVENT_RSVP,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “EVENT_RSVP” help “The Ridgefield Playhouse” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “The Ridgefield Playhouse” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “The Ridgefield Playhouse” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “The Ridgefield Playhouse”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“The Ridgefield Playhouse” should put ads in the best time period, so that ads get the most value in a limited time.

Related “The Ridgefield Playhouse” ad case study report

If you want to check the best ad case study of other advertisers related to “The Ridgefield Playhouse”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “The Ridgefield Playhouse”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.