Award-winning Case Study For The Lion and Buffalo By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “The Lion and Buffalo”, or large enterprises, they have established a Facebook page for advertising and promotion. “The Lion and Buffalo” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “The Lion and Buffalo” through the method of adspy!

The Lion and Buffalo Facebook ad Introduction by ad spy method

“The Lion and Buffalo” introduction:amazing food + specialty coffee = sydney's most loved cafe

“The Lion and Buffalo” Facebook ads last run:2020-02-17 07:40:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “The Lion and Buffalo” ads data to help “The Lion and Buffalo” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “The Lion and Buffalo”. In this report, we analyze in detail the best ad cases of “The Lion and Buffalo”.

The Lion and Buffalo Top3 Ads Case Study:

Advertisers The Lion and Buffalo The Lion and Buffalo The Lion and Buffalo
Ad title The Lion and Buffalo Anna’s Mother's Polish Apple Cake Recipe The Lion and Buffalo
Ad text specialty coffee + amazing food = sydney's most loved cafe  L&B Rabbit Hoodies for the ultimate Easter present Easter Eggs: so 1990’s Chocolate Bunnies: so ...
Ad format Image Image Image
Categories Restaurant Restaurant Restaurant
Duration 13 days 15 days 6 days
Like 12 0 39

The Lion and Buffalo Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “The Lion and Buffalo” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“The Lion and Buffalo” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “The Lion and Buffalo” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The Lion and Buffalo Anna’s Mother's Polish Apple Cake Recipe The Lion and Buffalo
Ad text  specialty coffee + amazing food = sydney's most loved cafe    L&B Rabbit Hoodies for the ultimate Easter present Easter Eggs: so 1990’s Chocolate Bunnies: so ...
Ad type  other  other  other
Ad word count 58  0  163

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “The Lion and Buffalo”, the text type used is other to obtain the best ad performance. “The Lion and Buffalo” can use this copy style more. On the other hand, “The Lion and Buffalo” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “The Lion and Buffalo” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “The Lion and Buffalo” are:GET_DIRECTIONS,LEARN_MORE,GET_DIRECTIONS.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “GET_DIRECTIONS” help “The Lion and Buffalo” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “The Lion and Buffalo” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “The Lion and Buffalo” top 3 ads schedules are: 13 days,15 days, and 6 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “The Lion and Buffalo”‘s top 1 ad duration is 13 days. Every advertisement has a life cycle.
“The Lion and Buffalo” should put ads in the best time period, so that ads get the most value in a limited time.

Related “The Lion and Buffalo” ad case study report

If you want to check the best ad case study of other advertisers related to “The Lion and Buffalo”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “The Lion and Buffalo”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.