Award-winning Case Study For The Laser Lounge By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “The Laser Lounge”, or large enterprises, they have established a Facebook page for advertising and promotion. “The Laser Lounge” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “The Laser Lounge” through the method of adspy!

The Laser Lounge Facebook ad Introduction by ad spy method

“The Laser Lounge” introduction:www.thelaserlounge.com.au | 1300 963 962 | Laser Hair Reduction, Skin Rejuvenation and Cosmetic Enhancements Clinic | NSW, QLD, SA

“The Laser Lounge” Facebook ads last run:2020-01-24 20:24:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “The Laser Lounge” ads data to help “The Laser Lounge” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “The Laser Lounge”. In this report, we analyze in detail the best ad cases of “The Laser Lounge”.

The Laser Lounge Top3 Ads Case Study:

 1st2nd3rd
Advertisers The Laser Lounge The Laser Lounge The Laser Lounge
Ad title The Laser Lounge Epidermal Levelling  Laser Hair Removal
Ad text It's BONUS time at the Laser Lounge. FREE Silk Skincare Product with our Luscious Lips package. ... People commonly ask if their hair will grow back thicker and darker - the answer is no. This trea... Forget shaving, forget waxing, forget painful laser treatments! Our laser has a sapphire coolin...
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Carousel Video Video
Categories Health/Beauty Health/Beauty Health/Beauty
Duration 16 days 1 days 83 days
Like 6 12 27

The Laser Lounge Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “The Laser Lounge” top 3 ads are: Carousel,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“The Laser Lounge” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “The Laser Lounge” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The Laser Lounge Epidermal Levelling Laser Hair Removal
Ad text  It's BONUS time at the Laser Lounge. FREE Silk Skincare Product with our Luscious Lips package. ...  People commonly ask if their hair will grow back thicker and darker - the answer is no. This trea...  Forget shaving, forget waxing, forget painful laser treatments! Our laser has a sapphire coolin...
Ad type  other  other  other
Ad word count 223  473  294

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “The Laser Lounge”, the text type used is other to obtain the best ad performance. “The Laser Lounge” can use this copy style more. On the other hand, “The Laser Lounge” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “The Laser Lounge” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “The Laser Lounge” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “The Laser Lounge” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “The Laser Lounge” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “The Laser Lounge” top 3 ads schedules are: 16 days,1 days, and 83 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “The Laser Lounge”‘s top 1 ad duration is 16 days. Every advertisement has a life cycle.
“The Laser Lounge” should put ads in the best time period, so that ads get the most value in a limited time.

Related “The Laser Lounge” ad case study report

If you want to check the best ad case study of other advertisers related to “The Laser Lounge”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “The Laser Lounge”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.