Award-winning Case Study For The Habit Burger Grill By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “The Habit Burger Grill”, or large enterprises, they have established a Facebook page for advertising and promotion. “The Habit Burger Grill” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “The Habit Burger Grill” through the method of adspy!

The Habit Burger Grill Facebook ad Introduction by ad spy method

“The Habit Burger Grill” introduction:We char-grill fresh ground beef to make our Habit Charburgers. We also grill up fresh albacore, marinated tri-tip & chicken sandwiches and offer salads, shakes, crispy fries & onion rings. Follow us on Twitter: @Habitburger

“The Habit Burger Grill” Facebook ads last run:2020-02-21 00:10:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “The Habit Burger Grill” ads data to help “The Habit Burger Grill” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “The Habit Burger Grill”. In this report, we analyze in detail the best ad cases of “The Habit Burger Grill”.

The Habit Burger Grill Top3 Ads Case Study:

 1st2nd3rd
Advertisers The Habit Burger Grill The Habit Burger Grill The Habit Burger Grill
Ad title The Habit Burger Grill The Habit Burger Grill The Habit Burger Grill
Ad text When it comes to salads, it’s ok to not be like everyone else. The #SantaBarbaraCobb, it’s time y... The recipe for a perfect summer: great friends + sunshine + our Fresh Berry and Chargrilled Chick... Summer doesn't start until our Fresh Berry & Chargrilled Chicken salad arrives! Enjoy for a limit...
CTA type GET_DIRECTIONS GET_DIRECTIONS GET_DIRECTIONS
Ad format Carousel Image Video
Categories other other other
Duration 9 days 5 days 4 days
Like 982 153 188

The Habit Burger Grill Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “The Habit Burger Grill” top 3 ads are: Carousel,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“The Habit Burger Grill” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “The Habit Burger Grill” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The Habit Burger Grill The Habit Burger Grill The Habit Burger Grill
Ad text  When it comes to salads, it’s ok to not be like everyone else. The #SantaBarbaraCobb, it’s time y...  The recipe for a perfect summer: great friends + sunshine + our Fresh Berry and Chargrilled Chick...  Summer doesn't start until our Fresh Berry & Chargrilled Chicken salad arrives! Enjoy for a limit...
Ad type  other  other  other
Ad word count 129  143  131

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “The Habit Burger Grill”, the text type used is other to obtain the best ad performance. “The Habit Burger Grill” can use this copy style more. On the other hand, “The Habit Burger Grill” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “The Habit Burger Grill” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “The Habit Burger Grill” are:GET_DIRECTIONS,GET_DIRECTIONS,GET_DIRECTIONS.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “GET_DIRECTIONS” help “The Habit Burger Grill” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “The Habit Burger Grill” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “The Habit Burger Grill” top 3 ads schedules are: 9 days,5 days, and 4 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “The Habit Burger Grill”‘s top 1 ad duration is 9 days. Every advertisement has a life cycle.
“The Habit Burger Grill” should put ads in the best time period, so that ads get the most value in a limited time.

Related “The Habit Burger Grill” ad case study report

If you want to check the best ad case study of other advertisers related to “The Habit Burger Grill”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “The Habit Burger Grill”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.