Award-winning Case Study For The Glitch Mob By Adspy - BigSpy

bigspy

Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “The Glitch Mob”, or large enterprises, they have established a Facebook page for advertising and promotion. “The Glitch Mob” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “The Glitch Mob” through the method of adspy!

The Glitch Mob Facebook ad Introduction by ad spy method

“The Glitch Mob” introduction:"See Without Eyes" available everywhere now at theglitchmob.com

“The Glitch Mob” Facebook ads last run:2020-02-10 14:15:04

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “The Glitch Mob” ads data to help “The Glitch Mob” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “The Glitch Mob”. In this report, we analyze in detail the best ad cases of “The Glitch Mob”.

The Glitch Mob Top3 Ads Case Study:

 1st2nd3rd
Advertisers The Glitch Mob The Glitch Mob The Glitch Mob
Ad title Spring Merch Sale! Glitch Mob (DJ Set) at Exchange LA 02/14/19 The Glitch Mob | Exchange LA | 2.14.19
Ad text Final remaining pieces from our capsule collections. Last chance to get these before they're gone...  LA. We are playing at Exchange LA on Valentine's Day. Come dance with us bssrush.co/tgm
CTA type SHOP_NOW LEARN_MORE N/A
Ad format Image Video Video
Categories Band Band Band
Duration 1 days 9 days 4 days
Like 0 0 46

The Glitch Mob Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “The Glitch Mob” top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“The Glitch Mob” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “The Glitch Mob” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Spring Merch Sale! Glitch Mob (DJ Set) at Exchange LA 02/14/19 The Glitch Mob | Exchange LA | 2.14.19
Ad text  Final remaining pieces from our capsule collections. Last chance to get these before they're gone...    LA. We are playing at Exchange LA on Valentine's Day. Come dance with us bssrush.co/tgm
Ad type  other  other  other
Ad word count 107  0  89

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “The Glitch Mob”, the text type used is other to obtain the best ad performance. “The Glitch Mob” can use this copy style more. On the other hand, “The Glitch Mob” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “The Glitch Mob” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “The Glitch Mob” are:SHOP_NOW,LEARN_MORE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “The Glitch Mob” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “The Glitch Mob” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “The Glitch Mob” top 3 ads schedules are: 1 days,9 days, and 4 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “The Glitch Mob”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“The Glitch Mob” should put ads in the best time period, so that ads get the most value in a limited time.

Related “The Glitch Mob” ad case study report

If you want to check the best ad case study of other advertisers related to “The Glitch Mob”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “The Glitch Mob”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.