Award-winning Case Study For The Foster Care Co-operative By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “The Foster Care Co-operative”, or large enterprises, they have established a Facebook page for advertising and promotion. “The Foster Care Co-operative” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “The Foster Care Co-operative” through the method of adspy!

The Foster Care Co-operative Facebook ad Introduction by ad spy method

“The Foster Care Co-operative” introduction:A not-for-profit foster care agency, providing 24/7 support & high quality training for foster carers & loving homes for children.

“The Foster Care Co-operative” Facebook ads last run:2020-02-17 07:20:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “The Foster Care Co-operative” ads data to help “The Foster Care Co-operative” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “The Foster Care Co-operative”. In this report, we analyze in detail the best ad cases of “The Foster Care Co-operative”.

The Foster Care Co-operative Top3 Ads Case Study:

 1st2nd3rd
Advertisers The Foster Care Co-operative The Foster Care Co-operative The Foster Care Co-operative
Ad title The Foster Care Co-operative The Foster Care Co-operative The Foster Care Co-operative
Ad text By the end of 2020, you could have changed a child's life. Becoming a foster carer with a not-fo... By the end of 2020, you could have changed a child's life. Becoming a foster carer with a not-fo... How could you change someone's life in 2020? Becoming a foster carer with a not-for-profit agenc...
CTA type APPLY_NOW APPLY_NOW APPLY_NOW
Ad format Carousel Carousel Carousel
Categories other other other
Duration 1 days 1 days 1 days
Like 19 31 32

The Foster Care Co-operative Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “The Foster Care Co-operative” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“The Foster Care Co-operative” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “The Foster Care Co-operative” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The Foster Care Co-operative The Foster Care Co-operative The Foster Care Co-operative
Ad text  By the end of 2020, you could have changed a child's life. Becoming a foster carer with a not-fo...  By the end of 2020, you could have changed a child's life. Becoming a foster carer with a not-fo...  How could you change someone's life in 2020? Becoming a foster carer with a not-for-profit agenc...
Ad type  other  other  other
Ad word count 337  337  317

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “The Foster Care Co-operative”, the text type used is other to obtain the best ad performance. “The Foster Care Co-operative” can use this copy style more. On the other hand, “The Foster Care Co-operative” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “The Foster Care Co-operative” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “The Foster Care Co-operative” are:APPLY_NOW,APPLY_NOW,APPLY_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “APPLY_NOW” help “The Foster Care Co-operative” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “The Foster Care Co-operative” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “The Foster Care Co-operative” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “The Foster Care Co-operative”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“The Foster Care Co-operative” should put ads in the best time period, so that ads get the most value in a limited time.

Related “The Foster Care Co-operative” ad case study report

If you want to check the best ad case study of other advertisers related to “The Foster Care Co-operative”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “The Foster Care Co-operative”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.