Award-winning Case Study For The Flower Fountain By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “The Flower Fountain”, or large enterprises, they have established a Facebook page for advertising and promotion. “The Flower Fountain” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “The Flower Fountain” through the method of adspy!

The Flower Fountain Facebook ad Introduction by ad spy method

“The Flower Fountain” introduction:Professional wedding, funeral & event florists with 24 years experience. All occasions catered for birthdays, Mothers Day, Valentines, Bouquets etc

“The Flower Fountain” Facebook ads last run:2020-02-21 11:50:15

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “The Flower Fountain” ads data to help “The Flower Fountain” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “The Flower Fountain”. In this report, we analyze in detail the best ad cases of “The Flower Fountain”.

The Flower Fountain Top3 Ads Case Study:

 1st2nd3rd
Advertisers The Flower Fountain The Flower Fountain The Flower Fountain
Ad title Blue Light Card - Defence Discount Scheme - The Flower Fountain N/A N/A
Ad text Now added to our website - We are extending the 'Blue Light Card' & 'Defence Discount Scheme' to ... N/A N/A
CTA type LEARN_MORE N/A N/A
Ad format Image N/A N/A
Categories Florist other other
Duration 1 days N/A N/A
Like 4 N/A N/A

The Flower Fountain Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “The Flower Fountain” top 3 ads are: Image,N/A, and N/A.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“The Flower Fountain” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “The Flower Fountain” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Blue Light Card - Defence Discount Scheme - The Flower Fountain N/A N/A
Ad text  Now added to our website - We are extending the 'Blue Light Card' & 'Defence Discount Scheme' to ...  N/A  N/A
Ad type  other  other  other
Ad word count 270  N/A  N/A

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “The Flower Fountain”, the text type used is other to obtain the best ad performance. “The Flower Fountain” can use this copy style more. On the other hand, “The Flower Fountain” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “The Flower Fountain” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “The Flower Fountain” are:LEARN_MORE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “The Flower Fountain” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “The Flower Fountain” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “The Flower Fountain” top 3 ads schedules are: 1 days,N/A, and N/A.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “The Flower Fountain”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“The Flower Fountain” should put ads in the best time period, so that ads get the most value in a limited time.

Related “The Flower Fountain” ad case study report

If you want to check the best ad case study of other advertisers related to “The Flower Fountain”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “The Flower Fountain”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.