Award-winning Case Study For The Color Run China By Adspy - BigSpy


Facebook is the world's largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it's individual users, small and medium enterprises like "The Color Run China", or large enterprises, they have established a Facebook page for advertising and promotion. "The Color Run China" chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on "The Color Run China" through the method of adspy!You can check for more information on our website tiktok ads spy.

The Color Run China Facebook ad Introduction by ad spy method

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"The Color Run China" Facebook ads last run:2020-02-20 23:08:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.You can check for more information on ad spy.

BigSpy tracks and analyzes "The Color Run China" ads data to help "The Color Run China" find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. Get more advertising tips: "adspy affiliate program" "dropship spy".

Now BigSpy generates an ad report for "The Color Run China". In this report, we analyze in detail the best ad cases of "The Color Run China".

The Color Run China Top3 Ads Case Study:

Advertisers The Color Run China The Color Run China The Color Run China
Ad title 上海 | 6月1日 Guangzhou | November 24th 广州 | 11月24日
Ad text 六一儿童节The Color Run再次抵达上海!让你的爱闪耀在最快乐的5公里中吧!现在立即报名 The Color Run returns to Guangzhou on November 24th! Join us on our brand new Hero Tour and celeb... The Color Run广州 11月24日再度来袭!开启全新主题英雄之旅,立即报名吧!
Ad format Image Video Video
Categories other Sports Event Sports Event
Duration 1 days 55 days 55 days
Like 244 104 25

The Color Run China Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by "The Color Run China" top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

"The Color Run China" likes to use Image ads as material. In fact, Facebook's creatives determine the user's first sense. "The Color Run China" perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry's latest ads and competitors' ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 上海 | 6月1日 Guangzhou | November 24th 广州 | 11月24日
Ad text  六一儿童节The Color Run再次抵达上海!让你的爱闪耀在最快乐的5公里中吧!现在立即报名  The Color Run returns to Guangzhou on November 24th! Join us on our brand new Hero Tour and celeb...  The Color Run广州 11月24日再度来袭!开启全新主题英雄之旅,立即报名吧!
Ad type  other  other  other
Ad word count 48  142  44

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of "The Color Run China", the text type used is other to obtain the best ad performance. "The Color Run China" can use this copy style more. On the other hand, "The Color Run China" mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user's psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, "The Color Run China" can learn competitors how to write a good ad copy. If you are interested in cross-border e-commerce or advertising optimization, you can also check wix dropshipping.

3. Type of CTA case study:

The types of CTA used by "The Color Run China" are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help "The Color Run China" gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the "The Color Run China" test. If you are interested in cross-border e-commerce or advertising optimization, you can also check Dropshipping niches.

4. Ad schedule case study:

When doing Facebook ad marketing, "The Color Run China" top 3 ads schedules are: 1 days,55 days, and 55 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the "The Color Run China"'s top 1 ad duration is 1 days. Every advertisement has a life cycle.
"The Color Run China" should put ads in the best time period, so that ads get the most value in a limited time. I think you might also be interested in these contents “trending dropshipping products“ ”Droppoint“.

Related "The Color Run China" ad case study report

If you want to check the best ad case study of other advertisers related to "The Color Run China", you can click the name below to view the related report.

Finally, the above is the ad spy and case study for "The Color Run China". The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.