Award-winning Case Study For The Club Mumbai By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “The Club Mumbai”, or large enterprises, they have established a Facebook page for advertising and promotion. “The Club Mumbai” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “The Club Mumbai” through the method of adspy!

The Club Mumbai Facebook ad Introduction by ad spy method

“The Club Mumbai” introduction:A sneak peek into The Club, Mumbai & the various events & activities for our members & their guests. Stay connected, check-in, share reviews & lots more.

“The Club Mumbai” Facebook ads last run:2020-02-11 17:12:56

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “The Club Mumbai” ads data to help “The Club Mumbai” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “The Club Mumbai”. In this report, we analyze in detail the best ad cases of “The Club Mumbai”.

The Club Mumbai Top3 Ads Case Study:

Advertisers The Club Mumbai The Club Mumbai The Club Mumbai
Ad title 5 Course Set Menu The Club Mumbai Flavours Of The Club on Swiggy - Order Now
Ad text Craving Pan Asian food? Indulge in our 5-course set menu and relish a delicious meal at Oriental ... Book your celebrations with us as we bring to you bespoke services, complemented by our gourmet c... Choose from a variety of Oriental and Indian dishes, delivered right at your doorstep. 'Flavours...
Ad format Video Image Carousel
Categories Recreation Center Recreation Center Recreation Center
Duration 1 days 1 days 1 days
Like 25 10 2

The Club Mumbai Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “The Club Mumbai” top 3 ads are: Video,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“The Club Mumbai” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “The Club Mumbai” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 5 Course Set Menu The Club Mumbai Flavours Of The Club on Swiggy - Order Now
Ad text  Craving Pan Asian food? Indulge in our 5-course set menu and relish a delicious meal at Oriental ...  Book your celebrations with us as we bring to you bespoke services, complemented by our gourmet c...  Choose from a variety of Oriental and Indian dishes, delivered right at your doorstep. 'Flavours...
Ad type  other  other  other
Ad word count 278  105  182

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “The Club Mumbai”, the text type used is other to obtain the best ad performance. “The Club Mumbai” can use this copy style more. On the other hand, “The Club Mumbai” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “The Club Mumbai” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “The Club Mumbai” are:GET_OFFER,N/A,SEE_MENU.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “GET_OFFER” help “The Club Mumbai” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “The Club Mumbai” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “The Club Mumbai” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “The Club Mumbai”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“The Club Mumbai” should put ads in the best time period, so that ads get the most value in a limited time.

Related “The Club Mumbai” ad case study report

If you want to check the best ad case study of other advertisers related to “The Club Mumbai”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “The Club Mumbai”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.